Mumbai: Ashita Saxena has joined Omnicom Media as Group Head – Strategic Partnerships for Mercedes-Benz, strengthening the agency’s leadership team handling the automotive brand’s strategic partnerships.
Saxena joins Omnicom Media from Ideosphere, where she served as Manager – Growth & Marketing. She announced her new role on LinkedIn, marking the move as a new chapter in her professional journey.
Ashita shared, “A little ambition, a little audacity, and sometimes, a big leap of faith. Glad to share that I’ve started a new chapter with Omnicom Media as Group Head – Strategic Partnerships for Mercedes-Benz. Here’s to big ideas, new challenges, and meaningful work ahead. Looking forward to what’s coming!”
Before joining Ideosphere, Saxena worked with organisations including Moglix and Nivesh.com. She began her career in 2019 as a Business Associate – Marketing at Nivesh.com.
With more than six years of professional experience, Saxena has worked closely with founders, leadership teams and clients across brand visibility, strategic relationship building, key account management and communication initiatives.
Her experience spans digital, social and experiential platforms, with a focus on developing brand partnerships and executing communication initiatives aimed at driving business and brand outcomes.
In her new role at Omnicom Media, Saxena will focus on strategic partnerships for Mercedes-Benz, bringing together her experience across growth, marketing, client management and brand communication.
