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Listeners spending 65 mins on OTT Audio platforms; Gaana tops the charts with 30% market share: report
Mumbai: Kantar and VTIONTM’ launches OTT Audience MeasurementInsights- a first of its kind, passive, continuous audience measurement service which will...
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Distance and Disconnect in The Age of Social Media: Pranshu Sikka – Founder and CEO at The Pivotals
Technology has expanded in an unprecedented manner. Today, we can instantly reach out to people oceans away. We connect over...
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Malls need to establish themselves as entertainment and recreational destinations: Deva Jyotula, Retail Head, Kalpataru Retail
Ever since the advent of E-commerce in India, retailers have faced the heat of unmatched discounts from the deep-pocketed online...
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ASCI pulls up top brands for false claims that mislead ads during November 2019
In November 2019, ASCI investigated complaints against 408 advertisements, of which 137 advertisements were promptly withdrawn by the advertisers on receipt...
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Wipro Digital acquires Rational Interaction to boosting Digital Marketing Capabilities and CX Offerings
Bangalore: Wipro Digital, the digital business unit of Wipro Limited, announced today that it has acquired Rational Interaction, a full-service...
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KBC Har Seat Hot Seat Contest: Star India and Airtel gets reprieve from SC in unfair trade practices case
New Delhi: The Supreme Court of India has overturned a verdict of the National Consumer Disputes Redressal Commission in which...
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84% mobile users in India use the internet for Entertainment: MMA-GroupM report
There’s been a significant rise in the number of individuals accessing the internet through their phones and today this number...
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Punitha Arumugam takes the entrepreneurial plunge
Punitha Arumugam who was earlier the Revenue Head of Hotstar had quit last year has now started her own digital...
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The Q India to be positioned as ‘Third Age of TV’ for Young Indians to consumer content wherever, whenever and however, says Sunder Aaron
QYOU Media headquartered in Canada and Los Angeles is eyeing Asia’s 2nd largest market and its burgeoning young audience with an...
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Indian Advertising Leaders Applaud Olay’s Skin Promise Initiative
Global FMCG conglomerate Proctor & Gamble’s brand Olay recently announced at a press conference in New York that the brand...
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