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umanath@medianews4u.com
Market Analysis
Indians like their news on their phones: report
The media consumption landscape has changed tremendously in India. With great smartphone penetration and ample data availability with packages which...
Read moreSouth GECs Wk 47: Asianet Leads Malayalam; Sun TV tops Tamil market: STAR Maa leads Telugu: Zee Kannada leads the Kannada
According to BARC Ratings of South GEC for week 47, the following are the ranking of various Regional GECs. Malayalam...
Read more5G to cover 65% of world’s population by end of 2025; India tops average monthly mobile data usage: Ericsson Mobility Report
Smartphone users to consume a global average of 24 GB per month in 2025 from 7.2 GB currently, as video...
Read moreWARC’s Marketer’s Toolkit 2020 is out! The definitive, evidence-based and practical guide for marketers to plan for 2020
WARC, the global authority on advertising and media effectiveness, has today released Marketer's Toolkit 2020, an annual report outlining the...
Read moreTAM Sports turns PINK to commemorate the First Pink Ball Test Match in Kolkata
Mumbai: TAM Sports, the sports research division of TAM Media Research turns pink starting Friday afternoon, commemorating the first Pink...
Read moreIndian advertisers register 46% year-on-year increase in sales through affiliate channels: Admitad India
The publisher activity from India is also on the rise, registering a whopping year-on-year growth of 179% in driving global...
Read moreOnly 3% of digital marketers in India are measuring ROI correctly: LinkedIn report
Mumbai: LinkedIn, the professional networking platform, today released ‘The Long and Short of ROI’ report in India to identify how...
Read moreSouth GECs Wk 45: Asianet Leads Malayalam; Sun TV leads Tamil market: STAR Maa leads Telugu: Zee Kannada leads the Kannada
According to BARC Ratings of South GEC for week 45, the following are the ranking of various Regional GECs. Malayalam...
Read more72% Indians believe India is headed in the right direction; 61% global Citizen feel their country is on the wrongtrack: Ipsos Survey
Unemployment, graft and lawlessness top worries for Indians New Delhi: Majority of urban Indians continue to trudge forward with optimism ...
Read moreBARC Ratings of Hindi GEC for week 45; Sony SAB on the 1st spot, Sony on the 4th spot
According to BARC data of HSM NCCS All India (Urban+Rural) for week 45 and we saw that Sony SAB led...
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