Mumbai: Mintoak, an India-based embedded Fintech, powering merchant payments and financial services, has recently hired Khushaal Talreja as Head of Marketing. Khushaal is a detail oriented marketer with an agile approach of building startup brands in the offline and online ecosystem. He steered the Marketing & Partnerships department of Litmus World in his earlier stint. With incredible marketing capabilities and unbelievably sharp strategy skills, it is no wonder that he built a startup brand from ground zero with his experience of over 7 years. His penchant for sports is no less than his passion for brand building.
At Mintoak, he shall be responsible for building the brand and create a credible positioning across stakeholders. An agile digital marketing strategy will help us build the brand reputation along with creating more opportunities for revenue generation while we engage deeply with partners. His unquenchable thirst for knowledge makes him the perfect choice that Mintoak needs as a boost to face stellar competition in the world of digital payments and establish a credible image worldwide as a proven Fintech PaaS model. His digitally savvy and youthful personality with a fresh approach to life will help us steer his own professional and organisational growth.
Raman Khanduja, Co-Founder, CEO, Mintoak said, “At Mintoak, we are poised to redefine the digital payments landscape in India with a comprehensive platform offering. With a sustainable business model that chooses to be the rightful partner for banks across the globe, we hope, Khushaal with his wide experience of digital marketing will help us achieve brand leadership in the fintech ecosystem. We look forward to working together.”
Khushaal Talreja, Head – Marketing, Mintoak said, “I am excited to charter the marketing roadmap for Mintoakin India and new markets abroad. With a sharp brand positioning and collaboration with our partners, I’m certain that we will build a strong presence across our target markets. I look forward to working with the team”