New Delhi: PR Professionals (PRP), the flagship company of PRP Group, has secured the public relations mandate for Spark Minda Group, an automotive integrated systems and solutions provider and partner to global automotive OEMs.
Under the mandate, PRP will manage Spark Minda’s comprehensive communications strategy, covering media relations, leadership profiling, thought leadership, corporate communications and strategic stakeholder engagement. The partnership will focus on strengthening Spark Minda’s visibility and positioning its capabilities across India’s evolving automotive and mobility landscape.
With more than six decades of legacy, Spark Minda provides technology-focused mobility solutions and automotive components for passenger vehicles, commercial vehicles, two-wheelers and off-road vehicles across domestic and international markets.
Speaking on the partnership, Ms. Nidhi Khanna, Head – Group Communication & Branding, Spark Minda Group, said, “Laser focus on innovation, technology, and customer experience remain at the core of everything we do at Spark Minda. As the automotive industry experiences a rapid transformation caused by electric vehicles, connected mobility, and advanced technologies, effective communication becomes increasingly important, we are delighted to partner with PRP Group and look forward to strengthening our engagement with stakeholders while sharing our growth journey and vision for the future.”
Dr Sarvesh Kumar Tiwari, Founder and Managing Director of PRP Group, said, “Spark Minda Group is amongst India’s most valued automotive integrated system solutions provider with a strong foundation in innovation, manufacturing quality, and customer trust. The company has played a major role in supporting the growth of the automotive sector with its advanced technology solutions and strong commitment to quality, and we are honoured to be a part of the vision and the journey.”
The partnership comes as the automotive sector undergoes significant transformation driven by electric vehicles, connected mobility and emerging technologies. Spark Minda continues to focus on developing future-ready products and solutions, while the PRP mandate is aimed at amplifying its growth story, strengthening stakeholder engagement and highlighting its role in the evolving mobility ecosystem.
The account also expands PR Professionals’ portfolio across the automotive, manufacturing and technology sectors, where strategic communications are increasingly important for building corporate credibility and supporting business growth.
