Mumbai: Chrome DM’s latest Opportunity to See (OTS) report for Week 31’26, covering August 1 to 7, highlights channel availability across Hindi and English news channels, offering insights into their distribution reach across TV households in India.
In the Hindi news segment, Times Now Navbharat recorded the highest OTS at 98.41%, closely followed by Zee News at 98.40% and Aaj Tak at 98.02%. News18 India reported an OTS of 96.32%, while ABP News recorded 96.05%.
The Hindi news channel OTS rankings for the week were:
Times Now Navbharat: 98.41%
Zee News: 98.40%
Aaj Tak: 98.02%
News18 India: 96.32%
ABP News: 96.05%
In the English news segment, Republic TV led with an OTS of 94.44%. RT News followed with 81.59%, while CNN News 18 recorded 77.35%. India Today registered an OTS of 71.52%, followed by Mirror Now at 65.71%.
The English news channel OTS rankings were:
Republic TV: 94.44%
RT News: 81.59%
CNN News 18: 77.35%
India Today: 71.52%
Mirror Now: 65.71%
The report provides channel distribution and accessibility data that can support distribution strategies and network planning, helping stakeholders assess market presence and identify potential opportunities for expansion.
According to Chrome DM, OTS refers to the percentage of connectivity or availability of a channel across TV households, factoring in the off-take of packages across all reported distribution platforms in India.
