Mumbai: TIRUN Travel Marketing, a cruise vacation specialist, has appointed Dhriti Kapur as its Chief Business Officer (CBO), strengthening its leadership team as the company looks to accelerate business expansion, deepen industry partnerships and explore new opportunities across the travel ecosystem.
Kapur brings over 15 years of experience across tourism, destination marketing, brand strategy, business development and strategic partnerships. She joins TIRUN following a stint with the Singapore Tourism Board (STB), where she worked on destination branding and engagement across the travel trade ecosystem.
At STB, Kapur developed strategic partnerships with online travel agencies, airline partners and other industry stakeholders to drive tourism growth from India. She also played a role in strengthening cruise tourism from the Indian market, helping build cruise volumes and partnerships that supported market growth.
As CBO, Kapur will lead TIRUN’s business growth strategy, strengthen relationships across the travel trade, identify new partnership opportunities and support the company’s long-term expansion plans.
Commenting on the appointment, Varun Chadha, CEO, TIRUN Travel Marketing, said, “India’s appetite for experiential travel continues to grow, and cruising is becoming an increasingly important part of that journey. As we look to expand our business and strengthen our position in the market, building a leadership team with deep industry expertise is critical. Dhriti brings an exceptional understanding of the travel ecosystem, strong strategic relationships and a proven track record of driving market growth. Her appointment reflects our commitment to investing in the future of the business while creating greater value for our trade partners and customers.”
Speaking on her appointment, Dhriti Kapur, Chief Business Officer, TIRUN Travel Marketing, said, “I am excited to join TIRUN at a defining moment for both the company and the cruise industry. TIRUN has played a pioneering role in shaping India’s cruise market for more than three decades, and I look forward to working closely with our cruise line partners, travel trade community and the talented team at TIRUN to strengthen partnerships, unlock new opportunities and contribute to the company’s next phase of growth.”
Kapur’s appointment comes as demand for cruise vacations continues to grow among Indian travellers. TIRUN is focused on strengthening its leadership capabilities, expanding strategic partnerships and creating greater value across the wider travel ecosystem.
With more than 30 years of experience, TIRUN Travel Marketing represents leading global cruise brands and offers access to more than 300 destinations and over 3,000 itineraries worldwide. The appointment of Kapur is expected to support the company’s focus on sustainable growth, stronger industry collaborations and the expansion of cruise travel in India.
