The AdTech Revolution in India: From Traditional Media to Programmatic Domination
With the rapid growth of internet penetration, mobile usage, and data availability, the advertising landscape has undergone a seismic shift. ...
Fortune Foods & Blinkit bring Eid to life with a heartwarming Ramadan ad
Mumbai: Fortune Foods, an edible oil and food brand of AWL Agri Business Ltd. (formerly Adani Wilmar Ltd.), has joined ...
Inspira Realty names Ashish Ajeet Mehra as Marketing Head; Abhijit Chandrakant More to lead Sales
Mumbai: Inspira Realty, an emerging force in the premium residential and commercial real estate sector, has bolstered its leadership team ...
Reema Kundnani promoted to EVP – Head of Marketing at Brookfield Properties
Mumbai: Brookfield Properties has promoted to Reema H. Kundnani to Executive Vice President - Head of Marketing and Key Account ...
Protinex introduces #AirChairTest challenge to raise awareness on protein deficiency
Mumbai: Protinex, the flagship brand of Danone India, has unveiled its latest digital campaign, #AirChairTest, aimed at raising awareness about ...
At Two Brothers Organic Farms, we use AI to refine customer segmentation, improve engagement, and create more personalised content: Satyajit Hange
In a world filled with labels—organic, natural, farm-fresh—consumers often assume they are making healthy choices. Yet, the food industry thrives ...
CashKaro joins the trend with India’s 1st Ghibli ad, advocates for real cashback over coins
Mumbai: CashKaro, a cashback platform, has unveiled India’s first-ever Ghibli-style advertisement, delivering a playful yet hard-hitting message about the inefficacy ...
Hrithik Roshan celebrates the success of Yas Island’s ‘Zindagi Ko Yas Bol’ campaign
Mumbai: As Yas Island’s highly successful Zindagi Ko Yas Bol campaign comes to a close, Indian Superstar Hrithik Roshan shares ...
Big Bowl brings flavor to the Cricket Season with Special Deals & Engagement
Mumbai: Big Bowl, a destination for flavorful Indian and Chinese bowls, is gearing up for an exciting cricket season with ...
Kalyan Jewellers ushers in Gudi Padwa with a heartwarming digital campaign
Mumbai: Kalyan Jewellers has welcomed Gudi Padwa with a poignant digital campaign featuring brand ambassador Pooja Sawant. The campaign beautifully ...
