India’s ‘Official Apology Statement’ Trend: When Brands Say Sorry for Being Too Good
Apologies are usually about admitting mistakes, but not this time. The...
Digitally Inspired Media bags Integrated Communications Mandate for OM SYSTEM after multi-agency pitch
Mumbai: Digitally Inspired Media, an award-winning integrated communications agency known for...
Britannia and WPP Media unveil BourbonIT Challenge 2.0 with multilingual, voice-powered experience
New Delhi: Britannia Industries, in collaboration with WPP Media, has announced...
Surya Roshni promotes Parul Phadke to Head of Marketing & Advertising for Lighting & Consumer Durables
Mumbai: Surya Roshni, one of India’s most trusted and respected brands...
Air India SATS rebrands to reflect a future-ready vision for Indian Aviation
Mumbai: Air India SATS Airport Services Private Limited (AISATS), India’s leading...
Kylie Cosmetics partners with Nykaa to deepen its India presence
Mumbai: Kylie Cosmetics, the global beauty brand founded by entrepreneur Kylie...
Bitget appoints Ignacio Aguirre Franco as Chief Marketing Officer
Global: Bitget, the world's largest Universal Exchange (UEX), has strengthened its...
Oroos Confectionery names Manish Babuta as Head of GT Sales
Mumbai: Oroos Confectionery Pvt. Ltd., an innovation-led Indian packaged food brand...
MiQ promotes Ribhu Mishra to Vice President – Revenue, India
Mumbai: MiQ, the global programmatic media partner, has announced the elevation...
JioStar’s MegaBlast lights up MyG’s 20th anniversary celebrations across Kerala
Mumbai: MyG, a retail electronics and mobile chain, celebrated its 20th...
JioStar takes firm action against cable piracy in Banswara
Mumbai: JioStar has taken decisive anti-piracy action against an unauthorised cable...
IDEABAAZ sets new benchmark, surpasses Shark Tank India in launch week reach
Mumbai: IDEABAAZ, a multilingual startup reality show, has made an extraordinary...
Sahi urges traders to embrace speed and intelligence with its latest campaign
Mumbai: Sahi, a new age broker and high-performance trading platform, launched...
The Hindu reinforces trust and credibility through new ‘Written by Journalists’ campaign
Chennai: The Hindu has launched a powerful new brand campaign titled...
Harvest Gold’s campaign strengthens the focus on building a better lifestyle by choosing the right breakfast partner
MUMBAI: Harvest Gold, Delhi NCR’s bread brand has announced a new...
National Geographic brings back Explorer Film Festival with a bold new lineup of inspiring stories
Mumbai: National Geographic is set to bring back its much-loved Explorer...
Tisca Chopra’s directorial debut ‘Saali Mohabbat’ to premiere on ZEE5 later this year
Mumbai: After making rounds at prominent film festivals, Saali Mohabbat —...
Govt Moves to End Landing-Page Influence in TV Ratings; MIB Draft Bars Inflated TRP Counts
New Delhi: The government has proposed amendments to the Policy Guidelines...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is...
Prime Video adds AP International South Cinema to strengthen regional film offerings
Mumbai: Prime Video has onboarded AP International South Cinema as an add-on subscription, bringing one of the largest South Indian...
ZEE5 brings the epic Dashavatar to audiences worldwide, streaming from November 14
Mumbai: ZEE5, India’s largest homegrown video streaming platform, has announced the World Digital Premiere of Dashavatar, a grand-scale mythological drama...
Lionsgate Play unveils its most ambitious 2026 slate with 100+ premieres
Mumbai: Lionsgate Play, a streaming destination redefining Hollywood entertainment for Indian audiences, is powering into 2026 with renewed momentum, robust...
Dream, Drive, Deliver: A Modern Marketer’s Mantra
My masters taught me frameworks of marketing. My career and hands-on practice taught me to constantly question them. Strategies are...
UI for trust: how to reduce fraud fears and enable smooth festive transactions
Every festive season in India, e-commerce platforms brace themselves for record traffic, flash sales, and millions of transactions happening in...
2025 and Beyond: What Will Define Fashion Retail Growth in India
India is now at a crossroads in 2025: a domestic market that is flourishing, a manufacturing base that is coming...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
98% of mid-market marketers believe AI will improve marketing effectiveness: WARC and Intuit Mailchimp
Mumbai: A new study by WARC and Intuit Mailchimp, presented by LIONS Advisory, reveals that mid-market companies are increasingly turning...
90% of India’s Sports Audience Now Mobile-Only, Social Media Drives Engagement Surge: Comscore
Mumbai: India’s sports ecosystem is witnessing a major digital transformation, with mobile and social media emerging as the dominant touchpoints...
Global retail media nears $200bn as search growth slows: WARC
Mumbai: The global retail media market continues to display strong momentum, with ad investment projected to surpass $200 billion by...
Prime Video Unveils the Captivating Trailer for Raj & DK’s The Family Man Season 3, the Highly Anticipated and Beloved Spy-Thriller Series Premiering on November 21
Mumbai: Prime Video has launched the highly awaited trailer for the third season of its critically acclaimed and widely loved...
TV9 Network’s Manish Kumar Jha Wins Global ‘Honest View 2025’ Media Award in Moscow
Noida: In a remarkable recognition of India’s growing influence in global journalism, Manish Kumar Jha, Executive Editor of TV9 Bharatvarsh,...
Ahead of Elections, NDTV to Host Power Play on Nov 1 in Patna — Bihar’s Heavyweights on One Stage
Mumbai: Patna will become the epicentre of India’s electoral conversation on November 1, as NDTV’s Power Play – Bihar gathers...
Moshi Moshi bags digital mandate for Rapido’s Ownly and branding mandate for Kusha Kapila’s Underneat
Bengaluru: Moshi Moshi, one of India’s leading integrated communication agencies, has bagged two new high-profile mandates — the digital marketing...
Ankur Raghav expands digital empire with launch of Indian.now
Mumbai: Indian content creator and entrepreneur Ankur Raghav, known for running some of India’s biggest meme pages, has now ventured...
Curefit expands partnership with Unicommerce to enhance financial accuracy with UniReco integration
New Delhi: Curefit, India’s leading fitness and wellness platform, has expanded its partnership with Unicommerce by adopting UniReco, an automated...
DoubleVerify and Roku collaboration strengthens CTV ecosystem against fraudulent traffic
Mumbai: DoubleVerify, a software platform for media quality verification and performance optimization, and Roku, Inc. (“Roku”) (NASDAQ: ROKU), today announced...
Dailymotion Advertising strengthens global video strategy with launch of Agentic AI platform Ray
Mumbai: Dailymotion Advertising, the video marketing suite developed by Dailymotion, has announced the launch of Ray, its new Agentic AI...
DoubleVerify launches DV AI Verification™ to help advertisers manage AI interactions and avoid low-quality content
Mumbai: DoubleVerify, a software platform for media quality verification and ad performance optimization, has announced DV AI Verification™, a new...
404 Innovation Studio names Arthur Lobão as Creative Director
São Paulo: 404 Innovation Studio, part of Galeria Holding, has announced...
Havas acquires majority stake in Gauly to strengthen H/Advisors’ communications leadership across Germany and Europe
Mumbai: Havas has announced the acquisition of a majority stake in...
BBC Studios invites viewers to a spine-chilling Halloween marathon on BBC Player
Mumbai: This October, BBC Studios invites audiences to embrace the eerie...
Bloomingdale Public Relations names Sanya Jain as Strategic Communications Lead – North
Mumbai: Bloomingdale Public Relations, one of Asia’s fastest-growing boutique PR firms known for its strategic brand-building expertise and impactful storytelling,...
Amrutam collaborates with The Other Circle to build India’s next chapter of conscious wellness
Mumbai: In a strategic move to strengthen its national presence and deepen its positioning in authentic Ayurveda, Amrutam, a distinguished...
Bright Brain bags Digital Marketing Mandate for Travel Pilgrim
Mumbai: Bright Brain, a digital marketing agency known for its performance-led strategies and creative precision, has bagged the performance marketing...
Boost partners with Chennai Esports Global Championship to fuel gamer endurance and performance
Chennai: Boost, from Hindustan Unilever Limited (HUL), has joined the Chennai Esports Global Championship (CEGC) — India’s premier state-backed esports...
Rajinikanth to be felicitated at IFFI 2025 for completing 50 years in cinema
Mumbai: The 56th International Film Festival of India (IFFI) is set to dazzle audiences in Goa from November 20 to...
Hong Kong Sixes 2025 goes global with unprecedented broadcast partnerships
Hong Kong: The Hong Kong Cricket Sixes is set to make its most global return yet, with Cricket Hong Kong,...
Surya Roshni promotes Parul Phadke to Head of Marketing & Advertising for Lighting & Consumer Durables
Mumbai: Surya Roshni, one of India’s most trusted and respected brands...
India’s ‘Official Apology Statement’ Trend: When Brands Say Sorry for Being Too Good
Apologies are usually about admitting mistakes, but not this time. The...
Bitget appoints Ignacio Aguirre Franco as Chief Marketing Officer
Global: Bitget, the world's largest Universal Exchange (UEX), has strengthened its...
Ankur Raghav expands digital empire with launch of Indian.now
Mumbai: Indian content creator and entrepreneur Ankur Raghav, known for running...
BIG FM introduces AI-powered ‘BIG Ramayana’ to reimagine the epic for modern audiences
Mumbai: BIG FM has launched ‘BIG Ramayana’, an industry-first AI-powered audio-video series that reimagines the timeless Indian epic for modern...
404 Innovation Studio names Arthur Lobão as Creative Director
São Paulo: 404 Innovation Studio, part of Galeria Holding, has announced...
DoubleVerify and Roku collaboration strengthens CTV ecosystem against fraudulent traffic
Mumbai: DoubleVerify, a software platform for media quality verification and performance optimization, and Roku, Inc. (“Roku”) (NASDAQ: ROKU), today announced...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is a seasoned leader with over 25 years of experience...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Dream, Drive, Deliver: A Modern Marketer’s Mantra
My masters taught me frameworks of marketing. My career and hands-on practice taught me to constantly question them. Strategies are...
Tata Play expands content offerings with Apple Music integration across platforms
Mumbai: Tata Play, a content distribution platform, has announced the launch of a special Apple Music promotional offer for its...
Prime Video adds AP International South Cinema to strengthen regional film offerings
Mumbai: Prime Video has onboarded AP International South Cinema as an add-on subscription, bringing one of the largest South Indian...
Prime Video Unveils the Captivating Trailer for Raj & DK’s The Family Man Season 3, the Highly Anticipated and Beloved Spy-Thriller Series Premiering on November 21
Mumbai: Prime Video has launched the highly awaited trailer for the third season of its critically acclaimed and widely loved...
Bloomingdale Public Relations names Sanya Jain as Strategic Communications Lead – North
Mumbai: Bloomingdale Public Relations, one of Asia’s fastest-growing boutique PR firms known for its strategic brand-building expertise and impactful storytelling,...
Boost partners with Chennai Esports Global Championship to fuel gamer endurance and performance
Chennai: Boost, from Hindustan Unilever Limited (HUL), has joined the Chennai Esports Global Championship (CEGC) — India’s premier state-backed esports...
Supreme Court Indicates Online Gaming Tournaments May Be Exempt from Ban
New Delhi: In a key observation that could bring relief to India’s burgeoning online gaming sector, the Supreme Court on...
