iVIPANAN wins Digital Brand-Building Mandate for Binito Foods
Surat: iVIPANAN Digital Marketing Services, a Surat-based digital marketing agency, has...
Santosh Padhi Launches Independent Creative Agency ‘Into Creative’
Mumbai: Renowned advertising veteran Santosh Padhi, popularly known as Paddy, has...
Spikes Asia unveils 2025 Shortlists, showcasing APAC’s best in creativity
Mumbai: Spikes Asia, APAC’s most prestigious Award for creativity and marketing...
Beyond Key appoints Abhinav Khare as Vice President – Enterprise Services
Mumbai: Beyond Key, an enterprise technology solutions provider, has announced the...
Rajasthan Royals, FanCode expand partnership; to offer a digital content zone, official merchandise ahead of IPL 2025
MUMBAI: FanCode and IPL franchise Rajasthan Royals have expanded their partnership...
Equitas Small Finance Bank extends partnership with CSK & GT for T20 League 2025
Mumbai: Equitas Small Finance Bank has renewed its partnership with Chennai...
Times Network names Puja Sethi as Managing Editor – Digital
Mumbai: Times Network has announced the appointment of Puja Sethi as...
Anuj Gupta named VP – Revenue & Growth for Swiggy Food Marketplace
Mumbai: Swiggy, a food delivery platform, has appointed Anuj Gupta as...
Mattlook Cosmetics names Sachin Chhabra as VP of Retail & Offline Growth
New Delhi: A beauty and cosmetics brand Mattlook Cosmetics has announced...
Telugu Celebrities booked for promoting betting apps in Telangana
Mumbai: The Cyberabad police in Telangana have filed an FIR against...
JioStar to Launch Second Edition of Brand Spotlight for Enhanced Advertiser Engagement During TATA IPL 2025
Mumbai: With TATA IPL fever gripping the nation once again, JioStar...
Dish TV Watcho partners with Cloud Walker to enhance Smart TV streaming for 200+ brands
Mumbai: Dish TV Watcho, an OTT platform, has announced a strategic...
Godrej Enterprises debuts ‘Befikar Living Unlocked’ campaign, featuring Smart Digital Lock
Mumbai: Godrej Enterprises Group’s Locks & Architectural Solutions has launched its...
Through a campaign, WOW Skin Science aims to spread awareness and make sun care engaging with a ‘WOW Sunscreen Rhyme’
MUMBAI: WOW Skin Science, a beauty, skincare, and wellness brand, has...
Good Home by TTK Healthcare’s campaign spotlights the brand’s promise of transforming bathrooms to ‘freshrooms’
MUMBAI: Good Home, ahome care brand from TTK Healthcare, launched the...
Mirror Now Merges with TIMES NOW in TIMES NETWORK’s Bold Restructuring Move
Mumbai: TIMES NETWORK has announced a strategic realignment of its English...
CNN-News18 redefines news experience as it celebrates 3 years at No.1
New Delhi: CNN-News18 has solidified its position as India’s No.1 English...
ET Now & the ASCI Ruling: Setting the Record Straight on Budget Coverage Viewership
Mumbai: The Advertising Standards Council of India (ASCI) has directed ET...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in...
WAVES OTT to exclusively stream DFB-Pokal Semi-Finals and Final in India
Mumbai: Football fans in India are in for an exhilarating season as WAVES OTT continues its exclusive partnership with DFB-Pokal,...
‘Brands of Tomorrow’ Season 3 premieres March 20 on JioCinema & Disney+ Hotstar
Mumbai: The much-anticipated third season of Brands of Tomorrow is set to premiere on March 20, exclusively on JioCinema and...
CloudTV teams up with MediaTek to accelerate Smart TV adoption in India
Mumbai: CloudTV, India’s first certified Smart TV OS brand, has announced a strategic partnership with MediaTek, a global leader in...
Influencer Marketing 2.0: The Shift Towards Authenticity and Ethical Brand Partnerships
Not too long ago, influencer marketing felt like the wild west. Brand deals were forged in the DMs, followers were...
IPL 2025: The Ultimate Battleground for Brands
As the excitement builds for IPL 2025, author Ganapathy Viswanathan explores how brands continue to invest in cricket and the...
Beyond the Mainstream: Exploring Underrepresented Genres in Indian OTT
The Indian Over-The-Top (OTT) content landscape is undergoing a remarkable transformation, shaped by the evolving preferences of a diverse and...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
Programmatic Advertising Powers 42% of India’s Digital Media Spend in 2024: Dentsu Martech India Report 2025
The Indian MarTech (Marketing Technology) landscape is undergoing a radical transformation, fueled by digital acceleration, AI-driven innovations, and the rise...
Indian Advertising Industry Embraces AI: ASCI Report
Mumbai: The Advertising Standards Council of India (ASCI) Academy has unveiled its latest report, ‘AdNext: The AI Edition,’ at the...
Media plans need a right mix of traditional and emerging channels: Nielsen’s 2025 Global Media Planning Report
Mumbai: In a world where the media landscape is more fragmented and complex than ever, Nielsen has released its 2025...
Hindustan Wins at the Ramnath Goenka Excellence in Journalism Awards
Hindustan’s commitment to impactful journalism has once again been recognized on the national stage. Amarnath Kashyap and Shahab Ali, two...
Navigating Growth and Leadership in a Disrupted World – Vucanomics 2025 at Business Today MindRush
Mumbai: Business Today is set to host the 13th edition of its flagship thought leadership event, BT MindRush, on Saturday,...
Wealth Creation Week returns on Zee Business from March 18 to March 28, to decode winning Investment Strategies
Mumbai: Zee Business, India’s leading Business News Channel, is thrilled to announce the return of Wealth Creation Week—a highly anticipated...
X Corp challenges ‘Sahyog’ portal in Karnataka HC over content take-down orders
Mumbai: Social media giant X Corp has moved the Karnataka High Court challenging the Indian government's use of the 'Sahyog'...
iQOO launches hunt for Gen Z Chief Gaming Officer 2025 with ₹10 lakh prize
New Delhi: iQOO, the high-performance smartphone brand, has officially kicked off its search for the Chief Gaming Officer (CGO) 2025,...
E2E Networks strengthens leadership team with Key Appointments
Mumbai: E2E Networks, a provider of accelerated cloud computing, has announced the appointment of three seasoned industry leaders to its...
DV News Accelerator™ introduces AI-driven tools to boost publisher revenue & ad scale
Mumbai: In a rapidly evolving digital advertising landscape, DoubleVerify (DV) continues to push the boundaries of innovation with its latest...
Amagi and Olyzon Forge Partnership to Revolutionize CTV Advertising with Innovative Campaign Formats
Mumbai: Amagi, a cloud-based SaaS technology solutions provider for broadcast and connected TV (CTV), and Olyzon, the AI platform for...
Taboola celebrates 10 Years with Microsoft, expands Ads to Outlook & Office 365
Mumbai: Taboola has reached a major milestone, celebrating 10 years of serving ads on Microsoft-owned digital properties. The partnership, which...
Apple named Cannes Lions Creative Marketer of the Year 2025
The Cannes Lions International Festival of Creativity has announced Apple as...
GroupM appoints Michael Karg as CEO for Europe
Mumbai: GroupM has appointed Michael Karg as its CEO for Europe,...
WPP tops WARC Media 100 List for eighth consecutive year
Mumbai: WPP has once again been crowned the top company on...
98% PR Pros rely on AI, but 73% fear losing the Human Touch: PR Agency Insights Survey 2025
Bengaluru: The PR & Comms Collaborative (PRCC) and Public Relations Professionals of India (PRPOI) have unveiled the first-ever PR Agency...
Better Nutrition appoints Adgcraft as PR Partner to strengthen brand presence
New Delhi: Better Nutrition, a Biofortified food brand, has appointed Adgcraft as its official PR partner to amplify its media...
ADK Global India joins forces with The PR Stop. to drive innovation and growth
Mumbai: A digital agency ADK Global India has announced a strategic partnership with The PR Stop., a Mumbai-based public relations...
NDTV India hosts ‘Avsaron Ka Pradesh’ to discuss UP’s path to a $1 Trillion Economy
Mumbai: NDTV India is set to host 'Uttar Pradesh – Avsaron Ka Pradesh', a conclave in Lucknow on March 20,...
Firstpost’s ‘Ideas Pod’ to spotlight key global issues at Raisina Dialogue 2025
New Delhi: The much-anticipated 10th edition of the Raisina Dialogue is set to commence, bringing together world leaders, policymakers, diplomats,...
WAVES Bazaar 2025 to debut alongside WAVES Summit from May 1–4 at Jio Convention Centre
Mumbai: The bustling heart of India's entertainment sector is set to witness an exciting new chapter as WAVES Bazaar 2025...
Times Network names Puja Sethi as Managing Editor – Digital
Mumbai: Times Network has announced the appointment of Puja Sethi as...
iVIPANAN wins Digital Brand-Building Mandate for Binito Foods
Surat: iVIPANAN Digital Marketing Services, a Surat-based digital marketing agency, has...
Times Network names Puja Sethi as Managing Editor – Digital
Mumbai: Times Network has announced the appointment of Puja Sethi as...
iQOO launches hunt for Gen Z Chief Gaming Officer 2025 with ₹10 lakh prize
New Delhi: iQOO, the high-performance smartphone brand, has officially kicked off...
Red FM’s Quiz India Movement returns for Season 3 with bigger prizes & cricket fever
Mumbai: Red FM, a private radio and entertainment networks, has announced the return of its much-anticipated Quiz India Movement –...
Apple named Cannes Lions Creative Marketer of the Year 2025
The Cannes Lions International Festival of Creativity has announced Apple as...
DV News Accelerator™ introduces AI-driven tools to boost publisher revenue & ad scale
Mumbai: In a rapidly evolving digital advertising landscape, DoubleVerify (DV) continues to push the boundaries of innovation with its latest...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in Kerala's media landscape, showcasing remarkable growth and innovation. Mazhavil...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
Influencer Marketing 2.0: The Shift Towards Authenticity and Ethical Brand Partnerships
Not too long ago, influencer marketing felt like the wild west. Brand deals were forged in the DMs, followers were...
DD Free Dish Auction Day 3: ₹328.6 Crore Secured as Bidding Heats Up
Mumbai: The third day of Prasar Bharati's MPEG-2 Free Dish auction witnessed fierce bidding across multiple categories, with a total of...
WAVES OTT to exclusively stream DFB-Pokal Semi-Finals and Final in India
Mumbai: Football fans in India are in for an exhilarating season as WAVES OTT continues its exclusive partnership with DFB-Pokal,...
Hindustan Wins at the Ramnath Goenka Excellence in Journalism Awards
Hindustan’s commitment to impactful journalism has once again been recognized on the national stage. Amarnath Kashyap and Shahab Ali, two...
98% PR Pros rely on AI, but 73% fear losing the Human Touch: PR Agency Insights Survey 2025
Bengaluru: The PR & Comms Collaborative (PRCC) and Public Relations Professionals of India (PRPOI) have unveiled the first-ever PR Agency...
NDTV India hosts ‘Avsaron Ka Pradesh’ to discuss UP’s path to a $1 Trillion Economy
Mumbai: NDTV India is set to host 'Uttar Pradesh – Avsaron Ka Pradesh', a conclave in Lucknow on March 20,...
Mumbai Comic Con 2025 to host Indie Game Utsav a showcase of Made-in-India PC and Console Games
MUMBAI: Mumbai Comic Con 2025 will play host to Indie Game Utsav. This will be a game festival focussing on...
