Vanshika Khandelwal joins Ogilvy as Planning Director
Mumbai: Vanshika Khandelwal has joined Ogilvy as Planning Director. She joins...
McCann India extends Fresh Take 2026 entry deadline; unveils inaugural jury for emerging ad film directors
Mumbai: McCann India has extended the submission deadline for Fresh Take...
Havas Media Network India appoints Sparsh Ganguli as Head of Trading
Mumbai: Havas Media Network India has appointed Sparsh Ganguli as Head...
Shakti Tokas named AVP – Brand and Communications Marketing at IndusInd Bank
Mumbai: Shakti Tokas has been named as AVP - Brand and...
Gargi by PNGS launches Monsoon Collection 2026 with Mithila Palkar
Pune: Gargi by P N Gadgil and Sons (PNGS) has launched...
Ashwin Rajendran elevated as Marketing Lead – India, ASEAN & Africa for Siemens’ Electrical Products Business
Mumbai: Ashwin Rajendran has been promoted at Siemens as Marketing Lead...
Sneha Kanukolanu joins Mia by Tanishq as Marketing Lead
Mumbai: Sneha Kanukolanu has joined Mia by Tanishq as Marketing Lead....
IGP appoints Hetal Goyal as Vice President – Category
Mumbai: IGP, a global D2C multi-category gifting platform, has appointed retail...
Yash Raj Films appoints Arjun Banerjee as Head- YRF Talent Agency
Mumbai: Yash Raj Films (YRF) has appointed Arjun Banerjee as the...
Banijay Group, RedBird IMI complete Banijay Entertainment–All3Media merger
Mumbai: Banijay Group and RedBird IMI have completed the merger of...
Dr Subhash Chandra mourns the passing of father Nand Kishore Goenka at 96
Mumbai: Shri Nand Kishore Goenka, father of Essel Group Chairman and...
Prasar Bharati Seeks Private Partners to Develop Digital OOH Advertising Assets in Patna and Port Blair
New Delhi: Prasar Bharati has initiated a fresh push into the...
Jagannath Gangaram Pednekar Jewellers brings family traditions alive through ‘The Godhadi Effect’ campaign film
Mumbai: Heritage jewellery brand Jagannath Gangaram Pednekar (JGP) Jewellers has unveiled...
McDonald’s India (W&S) and Coca-Cola India kick off Football Meals campaign with exclusive collectibles
Mumbai: Westlife Foodworld, which owns and operates McDonald's restaurants across West...
Libas celebrates India’s monsoon heritage with ‘Sawan Ke Rang’ campaign rooted in culture and contemporary fashion
New Delhi: Libas has launched 'Sawan Ke Rang', a new brand...
Dangal TV launches fiction drama Kaisi Teri Dillagi, explores love, fate and relationships
Mumbai: Dangal TV has expanded its fiction programming slate with the...
Aaj Tak introduces India’s first Vertical TV for live news
Mumbai: Aaj Tak, a Hindi news channel, has unveiled Vertical TV,...
Zee Keralam to launch new fiction show ‘Pranayavilasam’
Mumbai: Zee Keralam has announced the launch of its upcoming fiction...
The Next 500 Million Viewers — Winning India’s Tier 2 & Tier 3 Markets
For years, India's media and advertising industry has looked at metros...
Netflix’s Operation Safed Sagar to premiere globally on August 7
Mumbai: Netflix has announced that Operation Safed Sagar, its upcoming military drama inspired by one of the Indian Air Force's...
Liverpool legend Robbie Fowler joins Zee5’s FIFA World Cup 2026 expert panel ahead of quarter-finals
Mumbai: As the FIFA World Cup 2026 enters its knockout stage, Zee5 has strengthened its expert panel with the addition...
Aha’s ‘Top Telugu Influencer’ secures marquee brand partnerships ahead of debut
Mumbai: OTT platform aha has onboarded a strong lineup of marquee sponsors and leading consumer brands for its upcoming influencer...
Why Enterprises Are Rethinking Their Digital Marketing Strategy
Ask any enterprise marketing head how their budget was structured five years ago and you'll hear roughly the same answer....
In-Housing 2.0: When AI Does the Producing, Who Owns the Work?
For most of the last decade, "in-housing" meant one thing: brands pulling headcount and infrastructure away from agencies and building...
India’s Billion-Install Problem: Why Record Growth Isn’t Adding Up and What to Fix Before the Festive Season
It is no secret that India is one of the fastest-growing eCommerce markets globally. By every volume metric we track,...
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Indian influencers are earning 35% more from selling branded products in 2026: Trendweave
Mumbai: While experts estimate the influencer marketing industry in India at Rs 3,375-5,500 crore, content creators are learning to sell....
82% of Indian CMOs feel pressure to accelerate AI before measuring its impact: LinkedIn
Bengaluru: India's leadership landscape is undergoing a significant transformation, with Millennials now accounting for 55% of the country's C-Suite, according...
India’s Retail GCCs are now 34% larger than the next five global peer markets combined: TeamLease Digital Report
MUMBAI: India hosts 180 Retail GCCs and over 270K professionals; leads AI penetration ahead of other global GCC destinations like...
Adani One Reaches 5 million Members in 10 Months
Mumbai: Adani Airport Holdings Limited's (AAHL) consumer app, AdaniOne, has reached five million members within 10 months of launching Adani...
Zee 24 Ghanta Brings Back Bengal’s Biggest Inter-School Knowledge Challenge with ‘Quiz Whizz 2026 – Season 4’
Kolkata: Celebrating the spirit of learning, curiosity and healthy competition among young minds, Zee 24 Ghanta is set to return...
Love, Laughter & Lasting Memories: Zee Kannada’s Jodi No.1 Grand Finale Airs on July 11 & 12 at 9 PM
Bengaluru: After weeks of spectacular performances, heartfelt moments, and unforgettable entertainment, Zee Kannada's beloved celebrity couple reality show Jodi No.1...
OPPO and Realme expand global partnership with Taboola to bring news to more smartphone users
Mumbai: Taboola has expanded its partnership with smartphone makers OPPO and its subsidiary realme, extending the reach of Taboola News...
WhatsApp hosts third Business Summit in India, unveils Meta Business Agent and enterprise AI platform
Mumbai: WhatsApp hosted the third edition of its annual Business Summit in India, where it announced Meta Business Agent, an...
Workday names John Lombard as President, Asia Pacific
Mumbai: Workday has appointed John Lombard as President, Asia Pacific, strengthening its regional leadership as the enterprise AI platform provider...
Swiggy Instamart appoints Srikar Adavi as Vice President of Ads Monetisation
Bengaluru: Swiggy has announced the appointment of Srikar Adavi as Vice President of Ads Monetisation at Swiggy Instamart, strengthening its...
Video viewability reaches 79.7%, outperforming display across digital media: IAS
Mumbai: Integral Ad Science (IAS), a global platform focused on AI-powered media quality and measurement, has released the 21st edition...
93% of consumer discovery journeys involve Google and YouTube: Google
New Delhi: Google has unveiled a suite of Gemini-powered advertising and marketing innovations for Indian businesses at Google Marketing Live...
Radiocentre appoints Jo Verrill as Head of Advertising Clearance
London: Radiocentre has appointed Jo Verrill as its new Head of...
JustWatch Launches Migration Tool to Help TV Time Users Preserve Their Watch History
Berlin: JustWatch, the leading platform for finding what to watch, today...
WOO launches Global OOH Audience Measurement Guidelines 2.0 to strengthen industry standards worldwide
Mumbai: The World Out of Home Organization (WOO) has officially launched...
AYANA Hospitality appoints One Rep Global as India PR partner to strengthen presence in growing outbound travel market
New Delhi: AYANA Hospitality has appointed One Rep Global as its official public relations representative in India, as the luxury...
V Spark Communications rebrands as Fizz PR to fuel global growth
New Delhi: V Spark Communications, a Delhi NCR-based public relations agency, has rebranded as Fizz PR, marking a strategic milestone...
Jajabor Brand Consultancy bags the PR mandate for FlixBus India
Mumbai: Jajabor Brand Consultancy (JBC), one of India's top PR, Public affairs, and brand consultancy firms, has won the PR...
Prakul Bakshi Events appoints Jesse Julka as CEO
Mumbai : Prakul Bakshi Events (PBE), one of India's leading entertainment and artist management companies, has announced the appointment of...
Daily Thanthi’s ‘Who is the Next G.D. Naidu?’ innovation contest attracts 779 projects from engineering students across Tamil Nadu
Chennai: The Daily Thanthi Group, in association with the GDN Movie Team, has concluded the 2026 edition of its statewide...
Envent launches ‘Envent Music Lab’ to discover and promote emerging music talent across India
Mumbai: Envent has announced the launch of Envent Music Lab, a new platform aimed at discovering, nurturing and promoting emerging...
Shakti Tokas named AVP – Brand and Communications Marketing at IndusInd Bank
Mumbai: Shakti Tokas has been named as AVP - Brand and...
Vanshika Khandelwal joins Ogilvy as Planning Director
Mumbai: Vanshika Khandelwal has joined Ogilvy as Planning Director. She joins...
Sneha Kanukolanu joins Mia by Tanishq as Marketing Lead
Mumbai: Sneha Kanukolanu has joined Mia by Tanishq as Marketing Lead....
WhatsApp hosts third Business Summit in India, unveils Meta Business Agent and enterprise AI platform
Mumbai: WhatsApp hosted the third edition of its annual Business Summit...
Radio Manav Rachna marks 18 years, launches women’s mental health radio series HER
Faridabad: Community radio station Radio Manav Rachna 107.8 FM has marked its 18th Foundation Day by launching HER (Honsla, Ehsaas,...
Radiocentre appoints Jo Verrill as Head of Advertising Clearance
London: Radiocentre has appointed Jo Verrill as its new Head of...
Swiggy Instamart appoints Srikar Adavi as Vice President of Ads Monetisation
Bengaluru: Swiggy has announced the appointment of Srikar Adavi as Vice President of Ads Monetisation at Swiggy Instamart, strengthening its...
The Next 500 Million Viewers — Winning India’s Tier 2 & Tier 3 Markets
For years, India's media and advertising industry has looked at metros as the primary engine of growth. Mumbai. Delhi. Bengaluru....
The Discovery Gap in Streaming: Why Content Scale Is No Longer the Problem
Mumbai: As the first part of the “Industry-Centricity Series,” this article by Narayanaswamy Dilip Venkatraman sets the stage for a...
Why Enterprises Are Rethinking Their Digital Marketing Strategy
Ask any enterprise marketing head how their budget was structured five years ago and you'll hear roughly the same answer....
DD Free Dish Opens 100th MPEG-2 Slot Auction, Sets Rs 11.22 Crore Top Reserve Price
New Delhi: Prasar Bharati has opened applications for the 100th e-auction of vacant MPEG-2 slots on DD Free Dish, with...
Netflix’s Operation Safed Sagar to premiere globally on August 7
Mumbai: Netflix has announced that Operation Safed Sagar, its upcoming military drama inspired by one of the Indian Air Force's...
Adani One Reaches 5 million Members in 10 Months
Mumbai: Adani Airport Holdings Limited's (AAHL) consumer app, AdaniOne, has reached five million members within 10 months of launching Adani...
AYANA Hospitality appoints One Rep Global as India PR partner to strengthen presence in growing outbound travel market
New Delhi: AYANA Hospitality has appointed One Rep Global as its official public relations representative in India, as the luxury...
Prakul Bakshi Events appoints Jesse Julka as CEO
Mumbai : Prakul Bakshi Events (PBE), one of India's leading entertainment and artist management companies, has announced the appointment of...
India’s gaming market matures as player spending deepens; projected to reach $2.4 Billion in revenue by 2029: report
Mumbai: India’s gaming market matures as player spending deepens; projected to reach $2.4 Billion in revenue by 2029. MIXI Global...
