Crayons appoints Virakti Rustogi as Vice President – Media
Mumbai: Crayons has reinforced its integrated media capabilities with the appointment...
Publicis Groupe India launches Publicis Digital Experience to power AI-led middle and after-funnel growth
Mumbai: Publicis Groupe India has announced the launch of Publicis Digital...
Havas appointed to European Commission’s new five-year communication framework
Mumbai: Havas has been selected under the new Framework Contract of...
Black Dog Soda ropes in Emilia Clarke to headline ‘Savour the Pause’ global campaign
Mumbai: Black Dog Soda has announced acclaimed global actor Emilia Clarke as the new...
RPSG Group Unveils Manchester Super Giants, Expands Global Super Giants League Footprint
Mumbai: The RP-Sanjiv Goenka Group (RPSG) has formally unveiled Manchester Super Giants, introducing a...
Amneal unveils new brand identity to reimagine access to medicine
MUMBAI: Amneal Pharmaceuticals, the holding company of Amneal Pharmaceuticals Pvt. Ltd.,...
Nissan names Gagan Mangal as Head of Communications for India
Gurugram: Nissan Motor India Pvt. Ltd. (NMIPL) has announced the appointment...
Gaurav Laghate to Lead Corporate Brand and PR as SPNI Enters Next Growth Phase
Mumbai: Sony Pictures Networks India (SPNI) has announced a leadership realignment...
Coach Names Arjoon Bose Vice President of Marketing for EMEA & India
New York: Luxury fashion brand Coach has appointed Arjoon Bose as...
Advertising Is Tough—So Network18 Is Building Beyond It, Says Rahul Joshi
In an environment where advertising spends remain under pressure and traditional...
Sony Pictures Networks India Realigns Leadership to Drive Content-First, Cross-Platform Growth
Mumbai: Sony Pictures Networks India (SPNI) on Thursday announced a leadership...
Australian Open 2026 to stream exclusively on Sony Sports Network and Sony LIV
Mumbai: Sony Sports Network has announced the exclusive broadcast of the...
Havmor’s Uttarayan Anthem Turns Cultural Insight into Festive Impact
Festivals in India aren’t marketing moments—they’re lived experiences. With its latest...
Ather Makes Everyday Riding Effortless with ‘It’s Easy on an Ather’
With ‘It’s Easy on an Ather’, Ather Energy makes a conscious pivot away from...
Indriya becomes the bride’s quiet ally, not just her jeweller
Mumbai: In a category obsessed with scale, spectacle and seismic wedding...
Sony Pictures Networks India Consolidates Monetisation Leadership Under CRO Rajesh Kaul
Mumbai: Sony Pictures Networks India has restructured its leadership model to...
Sony Pictures Networks India Expands Ambesh Tiwari’s Role Across Kids and Bengali Entertainment
Mumbai: Sony Pictures Networks India has announced a refreshed operating structure...
Sony Pictures Networks India Taps Rajaraman Sundaram to Drive Southern Market Expansion
Mumbai: As part of its organisation-wide leadership realignment, Sony Pictures Networks...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is...
Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV
Bhubaneswar: Building on the sustained success of its Odia devotional channel, Sidharth TV Network has announced the launch of a...
Hindi ZEE5 expands originals slate with Punjab-set drama, Shabad – Reet Aur Riwaaz
Mumbai: Hindi ZEE5 has announced its upcoming original web series Shabad – Reet Aur Riwaaz, a poignant father–son drama set...
Lionsgate sells Lionsgate Play in India and Southeast Asia to Founder Rohit Jain
Mumbai: Lionsgate has announced the sale of its streaming service, Lionsgate Play, in India and Southeast Asia to Rohit Jain,...
How AI-Led Ad Targeting Is Helping D2C Brands Cut CAC and Boost Reach
The D2C (direct-to-consumer) marketing strategy is completely transformed by AI-driven ad targeting that relies on machine learning to scrutinize enormous...
Why Music Is Not Free — And Why That’s a Good Thing
For over a decade, the internet has trained us to believe that music is abundant, frictionless, and free. A tap,...
PR Trends to look out for in 2026
As we wrap up yet another exciting and dynamic year and gear up to enter 2026, let’s see how the...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
Creators have replaced celebrities as the most trusted influence: report
Mumbai: India’s consumption-led growth is entering a decisive new chapter—one that is no longer anchored to its largest metropolitan centres....
80% of global ad spend now flows into retail media, paid search and social platforms: WARC
New Delhi: Traditional media planning models are rapidly becoming obsolete as advertising investment, technology and consumer behaviour undergo fundamental shifts,...
Corporate reputation emerges as a $7-trillion economic asset, Burson study finds
Mumbai: Corporate reputation has moved from being an intangible brand virtue to a measurable financial asset capable of delivering billions...
Business Today unveils Distinguished Jury for the 30th edition BT-KPMG Best Banks
Mumbai: Business Today unveils the distinguished jury for the 30th edition of the BT-KPMG Best Banks study. A distinguished jury,...
Times Network is the celebrated No 3 Digital News Publisher- Records 228 Mn Monthly Unique Users
Mumbai: Times Network, India’s premium broadcast and digital network has achieved a landmark milestone in its digital growth journey, crossing...
Zee Tamil Unveils a Power-Packed Two-Day Pongal Entertainment Blast with GOAT, Blockbuster World Television Premieres of Madharaasi and Kantara Chapter 1, and Exciting Special Shows
Chennai: Pongal is a celebration of togetherness, gratitude, and tradition, and this festive season, Zee Tamil is all set to...
Helium AI appoints Sheetal Patole as Co-Founder to Drive Enterprise Expansion
Helium AI, the artificial intelligence platform developed by Neural Arc, has appointed global AI and data leader Sheetal Patole as...
HCLTech to partner with The Magnum Ice Cream Company to modernize its digital foundation
Chennai: HCLTech, a global technology company, has entered into a multi-year partnership with The Magnum Ice Cream Company (TMICC), the...
Government of Tamil Nadu launches ‘Namma Arasu’ WhatsApp chatbot for citizen services
Bengaluru: In partnership with Meta, the Government of Tamil Nadu has launched ‘Namma Arasu’, a unified WhatsApp chatbot designed to...
IAB Tech Lab Unveils Agentic Roadmap to Scale AI-Driven Buying and Selling in Digital Advertising
New York: IAB Tech Lab, the global standard-setting body for digital advertising technology, has announced the release of its Agentic Roadmap, outlining...
Amazon Ads outlines key advertising trends set to define 2026
Mumbai: The advertising industry is entering a transformative phase where artificial intelligence, authentic creator collaborations, and customer-centric creativity are coming...
Natasha Kapoor moves to New York as Meta’s Global Media Strategy Lead for Wearables
Mumbai: Natasha Kapoor has taken on a global leadership role at Meta, relocating from the Asia-Pacific region to the United...
Vertex Group appoints Puneeta Rajwant as Head of Business Support and Administration
New Delhi: As India's technology infrastructure sector surges toward unprecedented growth,...
Roku and Nielsen forge multiyear data partnership to transform TV measurement
Mumbai: Nielsen and Roku have announced a multiyear agreement to integrate...
Larry Ellison bolsters Paramount bid for Warner Bros., challenging Netflix deal
Mumbai: Larry Ellison has stepped in with his personal fortune to...
IPREX strengthens global network with new partner agencies across Europe, North America and APAC
Boulder: IPREX has entered 2026 on a strong growth trajectory, expanding its global communications network with the addition of new...
ON PURPOSE bags PR and Strategic Communications Mandate for India Mental Health Alliance
New Delhi: ON PURPOSE, a creative consultancy focused on driving social change through communications, has been appointed as the PR...
PRable Global names Shivani Sharma as Associate VP – Public Relations and Digital Marketing
New Delhi: PRable Global, a strategic communications and public relations firm, has appointed Shivani Sharma as Associate Vice President, Public...
Deepanshu Gupta named CEO at Spalba
New Delhi: Spalba, an event-tech platform connecting brands and agencies with venues and experiential service providers, has announced the appointment...
IAA and AFAA invite entries for Olive Crown Awards
Mumbai: The International Advertising Association, India Chapter (IAA) and the Asian Federation of Advertising Associations (AFAA) are inviting entries for...
The Grand Jury of the NDTV Masterstroke Art Awards meets today to recognise artistic excellence
Mumbai: The Grand Jury of the NDTV Masterstroke Art Awards comes together today, 13 January 2026, to imagine a meaningful...
Nissan names Gagan Mangal as Head of Communications for India
Gurugram: Nissan Motor India Pvt. Ltd. (NMIPL) has announced the appointment...
Crayons appoints Virakti Rustogi as Vice President – Media
Mumbai: Crayons has reinforced its integrated media capabilities with the appointment...
Nissan names Gagan Mangal as Head of Communications for India
Gurugram: Nissan Motor India Pvt. Ltd. (NMIPL) has announced the appointment...
HCLTech to partner with The Magnum Ice Cream Company to modernize its digital foundation
Chennai: HCLTech, a global technology company, has entered into a multi-year...
93.5 Red FM (MP & Rajasthan) earns American quality council certification for quality and innovation
Mumbai: 93.5 RED FM, a private FM radio network with a strong presence across Madhya Pradesh and Rajasthan, has been...
Vertex Group appoints Puneeta Rajwant as Head of Business Support and Administration
New Delhi: As India's technology infrastructure sector surges toward unprecedented growth,...
IAB Tech Lab Unveils Agentic Roadmap to Scale AI-Driven Buying and Selling in Digital Advertising
New York: IAB Tech Lab, the global standard-setting body for digital advertising technology, has announced the release of its Agentic Roadmap, outlining...
Serving Content That Informs, Entertains, and Enriches Bharat: Ravanan N on Oneindia’s Core Vision
Ravanan N, CEO of Oneindia and Executive Director at Dailyhunt, is a seasoned leader with over 25 years of experience...
“How KAG Tiles Used Television Storytelling to Build a Household Brand”
From pioneering television advertising in the tile industry to becoming a name familiar in homes across Tamil Nadu, KAG Tiles’...
How AI-Led Ad Targeting Is Helping D2C Brands Cut CAC and Boost Reach
The D2C (direct-to-consumer) marketing strategy is completely transformed by AI-driven ad targeting that relies on machine learning to scrutinize enormous...
Prasar Bharati Opens Applications for DD Free Dish MPEG-2 Slots Ahead of February E-Auction
Mumbai: Prasar Bharati has initiated the next phase of capacity allocation on DD Free Dish, India’s largest free-to-air DTH platform,...
Sidharth TV Network Expands Devotional Footprint with Hindi Launch of Jay Jagannath TV
Bhubaneswar: Building on the sustained success of its Odia devotional channel, Sidharth TV Network has announced the launch of a...
Business Today unveils Distinguished Jury for the 30th edition BT-KPMG Best Banks
Mumbai: Business Today unveils the distinguished jury for the 30th edition of the BT-KPMG Best Banks study. A distinguished jury,...
IPREX strengthens global network with new partner agencies across Europe, North America and APAC
Boulder: IPREX has entered 2026 on a strong growth trajectory, expanding its global communications network with the addition of new...
Deepanshu Gupta named CEO at Spalba
New Delhi: Spalba, an event-tech platform connecting brands and agencies with venues and experiential service providers, has announced the appointment...
LightFury Games ties up with The Ashes and BBL to launch new E-Cricket brand identity
Bengaluru: LightFury Games, India’s AAA-focused game-tech studio and the developer behind the upcoming esports title E-Cricket, has partnered with two...
