Leo Burnett India Secures Grand Effie for ACKO Insurance Campaign at Effie India Awards 2024
Leo Burnett India, now known as Leo India, achieved a significant...
Ogilvy Group and Mondelez India shine at 24th Effie India Awards 2024
The 24th edition of the Effie India Awards, hosted by The...
FCB Group India secures 14 new clients across agencies
Mumbai: FCB Group India has announced the addition of 14 new...
Sohail Khan Entertainment joins World Padel League as Team Panthers Owners
Mumbai: The World Padel League (WPL) has officially announced Sohail Khan...
POCO and Bollywood actor Akshay Kumar collaborate to launch the X7 and X7 Pro, for ‘Xceed Your Limits’ campaign
MUMBAI: POCO has launched a campaign for the new X7 and...
Signify illuminates the spiritual journey of millions of devotees at Maha Kumbh 2025, Prayagraj
MUMBAI: The Maha Kumbh 2025, a spiritual gathering has drawn over...
Sriram Sundresan appointed President – Appliances at Usha International
Mumbai: Usha International has appointed Sriram Sundresan as its President –...
BBH Singapore names Stéphane Missier as Chief Strategy Officer
Singapore: BBH Singapore has announced the appointment of Stéphane Missier as...
Siddhartha Menon named deputy GM at Madison Turnt, Bengaluru
Mumbai: Madison Turnt, an experiential marketing unit of Madison World, is...
Warner Bros. Discovery Brings Professional Fighters League Back to India on Eurosport
Mumbai: Warner Bros. Discovery’s Eurosport India has announced the return of...
SEC Clears Eros Media World of Accounting Allegations, Investigation Concluded
Mumbai: Eros Media World plc, a leading global player in the...
Zee seeks $8 million in counterclaim amid arbitration battle with Star India over ICC rights
Mumbai: Zee Entertainment Enterprises Limited (ZEEL) has filed a counterclaim for...
Mia by Tanishq’s Valentine’s Day campaign looks to capture the essence of modern-day love and thoughtful gifting
MUMBAI: Mia by Tanishq, a precious fine jewellery brand, presents its...
Liberty General Insurance’s campaign film looks to explore the true meaning of ‘Liberty’ through the voices of everyday citizens
MUMBAI: As India commemorates its 76th Republic Day, Liberty General Insurance...
boAt’s campaign takes on the persistent myth that its products are sourced from China
MUMBAI: This Republic Day, boAt, an audio wearable brand is striking...
Vijay TV Breaks Records with Pongal 2025 Lineup: 2 Crore Viewers Tuned In!
Chennai: Vijay TV has once again proven its dominance in Tamil...
Gowardhan Ghee joins forces with Sony Marathi’s Acclaimed Show Maharashtrachi Hasya Jatra
Mumbai: Gowardhan has announced its partnership with the popular Marathi comedy...
COLORS brings back ‘Laughter Chefs Unlimited Entertainment’ for a fun new season
Mumbai: COLORS is set to spice up your weekends with the...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in...
Prime Video’s The Mehta Boys to premiere at Kala Ghoda Arts Festival
Mumbai: Prime Video is set to host the Mumbai premiere of its Original movie, The Mehta Boys, in collaboration with...
India’s SVOD Market Share in Q4 2024: Netflix Gains as Disney+ Hotstar Loses Edge
The subscription video-on-demand (SVOD) market in India experienced notable shifts in Q4 2024, as revealed by the latest JustWatch data...
BSNL teams up with OTTplay to bring IFTV Pilot to UP East
Lucknow: Bharat Sanchar Nigam Limited (BSNL), India’s trusted telecom partner, has introduced its revolutionary IFTV (Interactive Free-to-view Television) service to...
Data, AI, and Innovation: Shaping the Future of Programmatic
As programmatic advertising continues to evolve at an unmatched pace, maintaining it requires a clear understanding of emerging trends, technological...
AI in Marketing: A Game-Changer or Just a Buzzword?
Artificial intelligence is the hottest and most debated topic in the whole marketing sphere. Some people might consider that it...
From Overcommunication to Agentic AI: Four Trends Redefining Martech in 2025
The Martech industry has experienced a seismic shift over the past few years, and 2024 has been no exception. In...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
Kantar Survey reveals mixed Consumer Sentiments on Budget 2025 amid GDP slowdown
New Delhi: Kantar, the world’s leading marketing data and analytics company, has unveiled findings from the 4th edition of its India...
Retirement is Out, Longevity is In: Key Insights from VML’s 2025 Trends
The 11th edition of VML’s The Future 100 report outlines transformative trends set to define business, culture, and consumer behavior...
Print media captures 73% of jewellery ad spend in 2024: Excellent Publicity
MUMBAI: Excellent Publicity, an ad tech agency has released a report underlying a notable shift in the adlandscape of the...
NDTV Profit to host a special live event for investors – NDTV Profit Budget 2025: Investors’ Guide
Mumbai: NDTV Profit is set to host a special live event, ‘NDTV Profit Budget 2025: Investors’ Guide,’ this Saturday, January...
The Ultimate Toon Parade: This Republic Day binge-watch your favourites and celebrate on Sony YAY!
Mumbai: Republic Day is all about celebrating the things that bring us together, and what’s more unifying than the toons...
Kuku FM Serves Maha Kumbh 2025 Devotees With Free Trials Of Bhakti App & Relaxation Centres
Mumbai: Stepping into the spiritual grandeur of the Maha Kumbh Mela 2025, Kuku FM, India’s leading audio storytelling platform, is...
Jagran New Media and Sharda University join hands to explore AI’s role in combating misinformation
Mumbai: Jagran New Media, the digital arm of Jagran Prakashan Ltd., in partnership with Sharda School of Media, Film &...
Adobe unveils new innovations for video professionals, commits $6M to support filmmaker community
San Jose: Adobe announced significant updates to its video tools, including Adobe Premiere Pro, After Effects, and Frame.io, aimed at...
Minaxi Indra joins Edenred as Managing Director for India
Mumbai: Edenred, the digital platform for people at work, has appointed Minaxi Indra as its Managing Director for India. Minaxi...
HCLTech joins Salesforce as an Agentforce Partner to drive agentic AI innovation
MUMBAI: HCLTech, a global technology company, has been selected by Salesforce to be part of its Agentforce Partner Network. As...
Nielsen’s Big Data + Panel National TV Measurement receives accreditation from MRC
Mumbai: In a groundbreaking milestone for the media industry, the Media Rating Council (MRC) has officially accredited Nielsen's Big Data...
NeuralGarage selected as finalist at SXSW Pitch 2025
Mumbai: Bangalore-based generative AI startup NeuralGarage has been selected as one of the five finalists in the “Entertainment, Media, Sports...
Etihad Airways named as Official Global Airline Partner of Badminton World Federation
Mumbai: Etihad Airways, the national airline of the United Arab Emirates,...
WPP Faces Backlash Over Four-Day Office Mandate
WPP, the world’s largest advertising agency network, has sparked controversy among...
Singapore Airlines extends Title Sponsorship of Formula 1® Singapore Grand Prix for Four More Years
Singapore: Singapore Airlines (SIA) has renewed its commitment as the title...
Indian PR Industry achieves ₹2,500 Cr milestone in FY23, eyes ₹4,570 Cr by FY30
New Delhi: The Public Relations Consultants Association of India (PRCAI) has unveiled the SPRINT 2024-25 survey report, highlighting the dynamic...
Value 360 Communications names Archana Hindocha to lead Bangalore Operations
Bangalore: Value 360 Communications, a PR and communications firm, has announced the appointment of Archana Hindocha as the Head of...
Heighten Communications secures PR Mandate for Echelon Edge
New Delhi: Heighten Communications, a public relation and communication agency, has been appointed as the official PR partner for Echelon...
Business Today unveils esteemed Jury for 13th Edition of BT India’s Best CEOs
Mumbai: Business Today has unveiled the distinguished jury for the 13th edition of the BT India’s Best CEOs awards, set...
Ayushmann Khurrana named Brand Ambassador for FICCI Frames’ 25th Anniversary
Mumbai: Bollywood star Ayushmann Khurrana has been named the first-ever brand ambassador for FICCI Frames, India’s premier global media and...
Swiggy and Rishabh Pant join forces to Co-Own Mumbai Pickle Power Team in World Pickleball League
Mumbai: Swiggy, an on-demand convenience platform, has announced a groundbreaking partnership with ace Indian cricketer Rishabh Pant to co-own the...
Leo Burnett India Secures Grand Effie for ACKO Insurance Campaign at Effie India Awards 2024
Leo Burnett India, now known as Leo India, achieved a significant...
Leo Burnett India Secures Grand Effie for ACKO Insurance Campaign at Effie India Awards 2024
Leo Burnett India, now known as Leo India, achieved a significant...
Sriram Sundresan appointed President – Appliances at Usha International
Mumbai: Usha International has appointed Sriram Sundresan as its President –...
Adobe unveils new innovations for video professionals, commits $6M to support filmmaker community
San Jose: Adobe announced significant updates to its video tools, including...
BIG FM brings back ‘BIG Marathi Bioscope’ Season 3 with Subodh Bhave
Maharashtra: BIG FM, a radio network, is set to rekindle the magic of Marathi cinema with the third season of...
Etihad Airways named as Official Global Airline Partner of Badminton World Federation
Mumbai: Etihad Airways, the national airline of the United Arab Emirates,...
HCLTech joins Salesforce as an Agentforce Partner to drive agentic AI innovation
MUMBAI: HCLTech, a global technology company, has been selected by Salesforce to be part of its Agentforce Partner Network. As...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in Kerala's media landscape, showcasing remarkable growth and innovation. Mazhavil...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
Data, AI, and Innovation: Shaping the Future of Programmatic
As programmatic advertising continues to evolve at an unmatched pace, maintaining it requires a clear understanding of emerging trends, technological...
TRAI tariff disputes: Supreme Court upholds Kerala HC ruling, directs IBDF to approach TDSAT
New Delhi: The Supreme Court on Friday upheld the Kerala High Court's verdict, rejecting an appeal filed by the Indian...
Prime Video’s The Mehta Boys to premiere at Kala Ghoda Arts Festival
Mumbai: Prime Video is set to host the Mumbai premiere of its Original movie, The Mehta Boys, in collaboration with...
NDTV Profit to host a special live event for investors – NDTV Profit Budget 2025: Investors’ Guide
Mumbai: NDTV Profit is set to host a special live event, ‘NDTV Profit Budget 2025: Investors’ Guide,’ this Saturday, January...
Indian PR Industry achieves ₹2,500 Cr milestone in FY23, eyes ₹4,570 Cr by FY30
New Delhi: The Public Relations Consultants Association of India (PRCAI) has unveiled the SPRINT 2024-25 survey report, highlighting the dynamic...
Business Today unveils esteemed Jury for 13th Edition of BT India’s Best CEOs
Mumbai: Business Today has unveiled the distinguished jury for the 13th edition of the BT India’s Best CEOs awards, set...
Dirtcube Interactive launches India’s unique ‘Specter’ platform to assist game development studios
Mumbai: Dirtcube Interactive has unveiled Specter, India’s first-of-its-kind backend platform tailored to revolutionize the gaming ecosystem. Designed for game developers,...
