Sam & Andy wins integrated mandate for Jadeite Developers’ new project ‘Kaveri’
Mumbai: Revenue-marketing agency Sam & Andy has secured the integrated mandate...
Fundamental appoints Ambalika Sen as Managing Partner
Mumbai: Independent agency Fundamental has announced the appointment of Ambalika Sen...
82.5 Communications secures Creative Mandate for Tata Coffee Grand Cold Coffee and Himalayan Natural Mineral Water
Mumbai: Tata Consumer Products is strengthening its Ready-to-Drink (RTD) portfolio to...
Nxtface Appoints Kayadu Lohar as Brand Ambassador, Strengthening Its Appeal to Gen Z
Chennai: Nxtface, the new-age skincare brand making waves in the beauty...
Milind Soman partners with ZOIL to promote guilt-free, flavorful cooking
Gurugram: ZOIL, Zero Oil, Authentic Flavours, has announced renowned Bollywood actor,...
Ramraj Cotton welcomes Actress Meenakshi Chaudhary as Brand Ambassador for Mrithu Towels
Mumbai: Ramraj Cotton has announced the appointment of actress Meenakshi Chaudhary...
Gunjan Soni appointed as YouTube India’s New Country Managing Director
Mumbai: YouTube has announced the appointment of Gunjan Soni as the...
Indo National Limited (Nippo) elevates Amit Kumar Sharda to CHRO and Suresh V to CSCO
Bengaluru: Indo National Limited, the renowned manufacturer behind the iconic consumer...
Ranjeev Vij steps down from TBWA\India and Nissan United
New Delhi: Ranjeev Vij, Executive Director at TBWA\India and Managing Director...
NDTV Network reports 19% revenue growth in Q4 and 26% for FY 2024-25
Mumbai: NDTV has announced its financial results for the fourth quarter...
IPL evolves into a performance-driven event with programmatic CTV, AI-led creatives, and real-time ROI focus: Anshu Yardi, TAM
The Market Research Society of India (MRSI) held a webinar on...
Anjuman Saxena named as Head of A&R – Spiritual & Devotional at Times Music
Mumbai: Times Music has announced the appointment of Anjuman Saxena as...
Škoda Auto India launches ‘Škoda Superstars’ campaign to celebrate 130 years of legacy
Mumbai: As Škoda Auto commemorates 130 years of global automotive excellence...
Tiger Shroff joins Coke Zero and Swiggy Instamart for Instant Refreshment Campaign
New Delhi: Coca-Cola Zero Sugar, the no-calorie beverage loved for its...
Shraddha Kapoor unveils her ‘Juicy Secrets’ in Neutrogena’s latest Hydro Boost Campaign
Mumbai: Neutrogena®, the dermatologist-recommended skincare brand, has launched its latest digital...
India Today TV appoints veteran journalist Gaurav Sawant as Prime-Time Anchor for ‘India First’
New Delhi: India Today TV has announced the appointment of Gaurav...
Arun Nair joins News Malayalam 24×7 as Business Head
Cochin: News Malayalam 24x7 has announced the appointment of Arun Nair...
Zee Cinema to premiere of High-Octane Action Thriller Yudhra
Mumbai: This April, Zee Cinema invites viewers to gear up for...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in...
CloudTV appoints Harshad Wadivkar as new Business Head for Monetisation
Mumbai: CloudTV, a certified Smart TV OS (operating system), has announced the appointment of Harshad Wadivkar as the new Business...
FanCode to exclusively broadcast women’s tri-nation series featuring India, Sri Lanka & South Africa
Mumbai: FanCode has secured exclusive TV and digital rights for the upcoming Women’s Tri-Nation ODI series featuring India, Sri Lanka,...
YouTube dominates Indian OTT Market, capturing 38% of revenue share in FY 2024-25: COTT
New Delhi: Chrome OTT (COTT), released its comprehensive annual report on the Indian streaming landscape, revealing YouTube's commanding position with...
When Political PR Goes Wrong: The Art of Crisis Management in Indian Politics
The humid Delhi afternoon hung heavy as Arvind Kejriwal stepped onto the podium. Behind him, the city skyline was barely...
Real-Time, Real Results: How Connectivity is Transforming Marketing
For the past five years, the digital advertising industry has been preferring "addressability" while planning campaigns. It was the popular...
How travel influencers convert social media buzz into bookings?
Travel influencers have become a driving force in the tourism industry. With their massive followings and attractive content, they have...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
33% surge in IPL 18 TV Ad Volumes across 28 Channels during first 40 matches: TAM Sports
Mumbai: The Indian Premier League’s 18th season (IPL 2025) has recorded a robust rise in television advertising, according to the...
Cracking the IPL Code: Why Superfans are the Real MVPs for Brands in 2025
As the Indian Premier League powers through another electrifying season, fresh insights from the Week 4 eDART-IPL 2025 Report by...
Asian American Audiences are Reshaping Sports, Digital Media, and Beauty Trends: Nielsen Report
Mumbai: Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are emerging as powerful catalysts of cultural and economic influence,...
Forbes India W-Power 2025: Self-made Women Who Lead, Build, and Inspire
Mumbai: Forbes India, in collaboration with L’Oréal Paris, is proud to present the 2025 edition of W-Power—a celebration of self-made...
ET NOW Swadesh announces ‘Gold Mahakumbh’, a mega gold investment initiative ahead of Akshaya Tritiya
Mumbai: Celebrating the spirit of Akshaya Tritiya, ET NOW Swadesh, India’s leading Hindi Business News channel, announces ‘Gold Mahakumbh’—a comprehensive...
Love, Laughter, Action! All in One – Watch Prema Sankranthi on Zee Kannada
Bengaluru: Zee Kannada is thrilled to present the World Television Premiere of the family entertainer Prema Sankranthi. A perfect blend...
Buzzlab unveils State-of-the-Art Multipurpose Studio in Bengaluru
Bengaluru: Buzzlab has announced the launch of its brand-new multipurpose studio in Bengaluru. This innovative facility is designed to serve...
Om Sharan Pandey launches Growthreiki™ to redefine digital business strategy under the Tayanam Brand
Bengaluru: In a bold move set to reshape the digital transformation landscape, digital strategist Om Sharan Pandey has officially launched Growthreiki™,...
Whoppl welcomes creators Sharan Nair and Shyamolie Parikh as Creative Partners
Mumbai: Whoppl, India’s leading independent content-to-commerce agency, proudly announces the onboarding of top creators Sharan Nair and Shyamolie Parikh as...
Climaty.AI launches world’s 1st all-media Carbon Intelligence & Agentic AI Platform for Advertisers
Advertising may drive business growth, but it comes with a growing carbon cost. Today, a single ad campaign can generate...
The Leapfrog Network acquires Popinions to deepen Gen Z engagement
Mumbai: The Leapfrog Network (TLF Network) has acquired Popinions, one of Instagram’s most culturally resonant Gen Z pages. With a...
DoubleVerify teams up with IWF to enhance Ad Ecosystem Safety and Combat Child Sexual Abuse Material
Mumbai: DoubleVerify, a software platform for digital media measurement, data, and analytics, has announced a strategic partnership with the Internet...
Prime Video reclaims top spot in U.S. streaming race
JustWatch has released its latest SVOD market share insights for Q1...
Bitget and FC Barcelona’s Raphinha join forces to spotlight strategic crypto trading
Mumbai: Bitget, a cryptocurrency exchange and Web3 innovator, has launched a...
Havas Posts strong Q1 2025 Performance with 2.1% Organic Growth
Mumbai: Havas has announced a solid start to 2025, reporting organic...
PR Professionals appoints Sunny Jain as Associate Vice President – Digital
Gurugram: PR Professionals (PRP), the flagship of the PRP Group, has announced the appointment of Sunny Jain as Associate Vice...
Volkswagen awards Press Communication Mandate to Ruder Finn India
Mumbai: Volkswagen India has announced the appointment of Ruder Finn India as its new press communication partner. Ruder Finn, one...
Redhill names Ankita Juneja as India Country Head
Mumbai: Redhill, a global communications firm headquartered in Singapore has announced the appointment of Ankita Juneja, as Country Head for...
Ananda Vikatan hosts Nambikkai Awards 2024: Celebrating India’s changemakers and unsung heroes
Chennai: Tamil media powerhouse Ananda Vikatan is set to host the Nambikkai Awards 2024 on April 26, 2025, at Kalaivanar...
Stage Aaj Tak & YO YO Honey Singh electrify 10 cities with blockbuster ‘Millionaire Tour’
Mumbai: Stage Aaj Tak, the experiential entertainment arm of the India Today Group, has successfully concluded its highly anticipated Millionaire...
NDTV Marathi celebrates One-Year Anniversary with the inaugural ‘NDTV Marathi Manch’ Conclave
Mumbai: Marking its one-year anniversary, NDTV Marathi is set to host the inaugural edition of its flagship conclave, 'NDTV Marathi...
Climaty.AI launches world’s 1st all-media Carbon Intelligence & Agentic AI Platform for Advertisers
Advertising may drive business growth, but it comes with a growing...
Sam & Andy wins integrated mandate for Jadeite Developers’ new project ‘Kaveri’
Mumbai: Revenue-marketing agency Sam & Andy has secured the integrated mandate...
Gunjan Soni appointed as YouTube India’s New Country Managing Director
Mumbai: YouTube has announced the appointment of Gunjan Soni as the...
Om Sharan Pandey launches Growthreiki™ to redefine digital business strategy under the Tayanam Brand
Bengaluru: In a bold move set to reshape the digital transformation landscape,...
8 out of 10 people are listening to Radio in Tier II & III markets: Toluna India findings
Tier II & III markets are showing some enlightening trends for the Radio medium. According to our study across 30...
Prime Video reclaims top spot in U.S. streaming race
JustWatch has released its latest SVOD market share insights for Q1...
Climaty.AI launches world’s 1st all-media Carbon Intelligence & Agentic AI Platform for Advertisers
Advertising may drive business growth, but it comes with a growing carbon cost. Today, a single ad campaign can generate...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in Kerala's media landscape, showcasing remarkable growth and innovation. Mazhavil...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
When Political PR Goes Wrong: The Art of Crisis Management in Indian Politics
The humid Delhi afternoon hung heavy as Arvind Kejriwal stepped onto the podium. Behind him, the city skyline was barely...
TV9 Marathi Expands Reach as First Marathi News Channel on DD Free Dish
Mumbai: Maharashtra’s leading news channel, TV9 Marathi, has achieved a significant milestone that reinforces its brand positioning as ‘Ekmev’ (One...
CloudTV appoints Harshad Wadivkar as new Business Head for Monetisation
Mumbai: CloudTV, a certified Smart TV OS (operating system), has announced the appointment of Harshad Wadivkar as the new Business...
Forbes India W-Power 2025: Self-made Women Who Lead, Build, and Inspire
Mumbai: Forbes India, in collaboration with L’Oréal Paris, is proud to present the 2025 edition of W-Power—a celebration of self-made...
PR Professionals appoints Sunny Jain as Associate Vice President – Digital
Gurugram: PR Professionals (PRP), the flagship of the PRP Group, has announced the appointment of Sunny Jain as Associate Vice...
Ananda Vikatan hosts Nambikkai Awards 2024: Celebrating India’s changemakers and unsung heroes
Chennai: Tamil media powerhouse Ananda Vikatan is set to host the Nambikkai Awards 2024 on April 26, 2025, at Kalaivanar...
Leveling Up: How India’s Top Gamers Are Building Careers in the Creator Economy
As India’s creator economy experiences an unprecedented surge, one genre is leveling up faster than the rest—gaming. According to a...
