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Gang rape accounted for over 20% of overall news reports and the largest single category of sexual violence covered: Report
The report titled ‘Sexual Violence and the News Media Issues, challenges, and guidelines for journalists in India’ presents the findings...
Read moreDisney+ Hotstar wants to be the OTT platform that aims at India’s heart: Gaurav Banerjee, Star India
Disney+ Hotstar on Tuesday announced its new line-up of high-quality local original content - shows and movies with the promise...
Read moreOur fully-integrated branding and commerce solutions help advertisers and brands get the most out of their traffic and budget: Nitin Sabharwal, Optimise Media
Optimise Media is recognized around the world as one of the leading global performance-marketing networks, helping to deliver billions of...
Read moreSouth India contributes 35 to 40 percent to our camera business: C Sukumaran, Canon India
Canon India recently launched a regional ad campaign titled ‘Weddings by Canon’, in key markets of Kerala, Tamil Nadu, Andhra...
Read moreBacchoJaisaJunoon campaign is not just about our brand positioning but also a message to stay strong, curious and innovative: Ipshita Chowdhury, Valvoline India
Valvoline Cummins Pvt ltd — a leading supplier of premium branded lubricants and automotive services recently launched its new TVC,...
Read moreCelebrity endorsed advertisements grew by 23%, Akshay Kumar tops the list of most visible celebrities in 2021
With an average visibility of 33 hrs per day across all channels, Bollywood actor Akshay Kumar topped the list of...
Read moreMindshare’s Udhayakumar Pashupathi joins OMD Chennai as Branch Head
Chenna: The Indian subsidiary of the world’s largest media agency network, OMD India has onboarded Udhayakumar Pasupathi as new Lead...
Read moreAs storytellers, it is imperative for us to be able to elicit an emotional response from the viewer: Gautam Talwar, MX Player
The pandemic and the ensuing lockdown coupled with no fresh content on GEC have seen a huge surge in the...
Read moreMedia and Agencies to benefit from the Toilet Bowl war between Harpic and Domex
Hindustan Unilever Ltd (HUL) has taken a dig at Reckitt Benckiser through the latest campaign, which demonstrates the benefits of...
Read moreInstagram Reels within a year has garnered record eyeballs and it’s a boon to content creators: Experts
On 9th July 2020 at 7:00 PM IST Instagram in India launched a 15-second video creating feature known as Reels;...
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