MullenLowe Lintas Group India honoured among top 100 women-friendly companies in India for second year

MUMBAI: India is set to welcome its first-ever international Padel tournament, the CUPRA FIP Tour, with the FIP Promotion India ...

Brands celebrate International Men’s Day with thought-provoking campaigns focusing on health, strength, and breaking stereotypes

This International Men’s Day, brands are challenging stereotypes, honouring men’s strength, promoting well-being. Initiatives like MediBuddy’s #MensHealthMatters address health neglect, ...

ZEE’s Dilfluencers campaign stems from the powerful emotional bond between TV characters and viewers: Kartik Mahadev

ZEE Network is at the forefront of a ground-breaking campaign that's set to redefine the way brands connect with audiences. ...

Netflix expects revenue growth of 13-15% for the fiscal

Netflix and Red Chillies Entertainment’s sixth project revolves around an outsider navigating Bollywood

MUMBAI: OTT platform Netflix and Red Chillies Entertainment are coming together for an untitled Bollywood series in 2025. Produced by ...

Breaking the “free content” mindset requires offering a subscription model with compelling value: Kaushik Das, AAONXT

AAONXT is an Eastern India OTT (over-the-top) platform that was curated to bring together, original and indigenous regional Odia content ...

Wahter Launches ‘Shot by Wahter’: A Bottled Water Offering Unique Advertising Opportunities for Brands

Wahter, a division of the Shiva Group, is set to disrupt the marketing landscape with the launch of Shot by ...

Cox & Kings names Ramalingam Subramanian as President

Mumbai: Travel and tourism company, Cox & Kings, has announced the appointment of Ramalingam Subramanian (known as Ram) as President ...

Hindware’s ‘Build a Toilet, Build Her Future’ programme takes on a new dimension with the‘Dare to Dream’ theme this year

MUMBAI: Hindware, a bathware brand, continues its mission to empower young girls and uplift communities through its 'Build a Toilet, ...

Prime Video India to stream non-stop cricket action from New Zealand’s 2024-2025 season