IAS will now measure brand safety and suitability, including reporting on misinformation
Integral Ad Science (Nasdaq: IAS) expanded its Brand Safety and Suitability Measurement product to cover misinformation in the Global Alliance ...
News9 Mediaverse Lines Up an Eclectic Fare of Documentaries, Stories and News Shows to Parse Lok Sabha Election 2024
As India prepares for the monumental 2024 General Election, the News9 Mediaverse, TV9 Network’s digital-native English news brand, unveils an ...
NDTV unveils Pledge to Vote Campaign
NDTV's Pledge to Vote Campaign calls on top corporate leaders in India to endorse and support active participation in the ...
ZEE withdraws Sony merger application from NCLT
ZEE Entertainment Enterprises Ltd. withdrew the merger application before NCLT, Mumbai bench, seeking directions on the Composite Scheme of Arrangement ...
News18 Odia launches election special programming line-up ‘Mahamuqabila’
As the 2024 elections approach, News18 Odia is proud to announce its extensive coverage lineup for the 2024 elections under ...
India’s diversity absent in advertising – says ASCI-UA report
Mumbai: In a country as diverse and multicultural as India, advertising that caters to this diverse population is surprisingly flat ...
HyFun Food onboards industry veteran Soundararadjane S as CEO, unveiling fresh produce landscape vision
HyFun Foods has named Soundararadjane S as the CEO of HyFarm, marking a significant step in their innovative journey in ...
Animeta & Technopak collaborate on ROI-driven influencer marketing and creator commerce for brands
Animeta and Technopak strategically collaborate in influencer marketing, combining Animeta's tech-data skills with Technopak's management consulting expertise in the Indian ...
Kuku FM secures audiobook rights for ‘Nobody like An Outsider’ in Hindi, Tamil, Malayalam
Kuku FM, an audio platform in India, has secured the audiobook rights to Fawaz Jaleel's novel "Nobody Likes An Outsider" ...
Oral-B’s campaign featuring Rohit Sharma emphasises selecting the right toothbrush for healthy teeth
Mumbai: Toothbrush brand Oral-B, from P&G today unveiled its latest campaign shining a spotlight on, Oral-B Criss Cross. Designed by ...
