Kamlesh Kumar Sharma joins TVS Motor Company as Global Comms Head
Kamlesh Kumar Sharma posted on professional platform LinkedIn that he had joined the TVS Motor Company as Global Communications Head. ...
Sparx celebrates the spirit of today’s youth that says ‘It’s In Me’
Relaxo unveiled the campaign for its sportswear brand Sparx featuring actor Akshay Kumar. Titled ‘It’s In Me’, the film celebrates ...
Affle posts consol net profit of Rs 66.8 crore for Jul-Sep, up 13.8 pc on year
Consumer intelligence driven technology company Affle (India) Limited reported its results for the quarter and half-year ended September 30, 2023. ...
Colors partners ‘Beti Bachao, Beti Padhao’ initiative with Doree; to promote Childline India helpline 1098
Hindi GEC Colors from Viacom18 has announced a collaboration with the Ministry of Women and Child Development’s ‘Beti Bachao, Beti ...
WAN IFRA Asian Media Awards 2023: Living Media, India Today, The Hindu and Dainik Jagran shine
Living Media India, India Today Group, The Hindu and Dainik Jagran brought back laurels at the WAN IFRA Asian Media ...
‘The combination of topicality and relatability overpowers everything else’
The festive season consistently serves as a showcase for the ever-evolving world of Indian advertising. This dynamic industry undergoes rapid ...
‘India comes back home in a Maruti Suzuki’ is the one that has stuck with me
will be unfair to say that the festive season brings out the best in advertising; it surely gets brands excited ...
‘Cadbury’s initiative had a significant impact on small retailers’
The festive season in India has long been a time when advertisers and brands truly unleash their creative energies. This ...
Cadbury Steals the Celebrations
The jury is still out on whether the best brand advertising in the USA is witnessed during the Super Bowl ...
Opinion: Influencer Marketing: A Double Edged Sword
Social media influencers have recently made headlines for peculiar reasons. Elvish Yadav, the winner of ‘Bigg Boss’ OTT and a ...
