Mohit Pradhan succeeds Girish Kalyanaraman as P&G Hygiene’s Feminine Hygiene Leader
Mumbai: Procter & Gamble Hygiene and Health Care Ltd has appointed Mohit Pradhan as Vice President and Category Leader for ...
Publicis Wins HP’s $250 Million Global Media Business
Mumbai: Hewlett-Packard (HP) has selected Publicis Media as its new global media agency, concluding a long-standing relationship with Omnicom Media ...
Tredence appoints Shashank Samant to Board to accelerate hypergrowth and AI scaling
Bangalore: Tredence, an AI and data science company, has announced the appointment of technology industry veteran Shashank Samant as an ...
Engaging Gen Z and Gen Alpha remains central to our brand evolution strategy: Takuto Kimura, Casio India
On the occasion of Baisakhi, Casio India, a pioneer in timekeeping innovation, had unveiled a campaign that celebrates the power ...
Why the Same Meta Ads Strategy That Worked Two Years Ago Is Failing Today
Imagine you are on your way to the office, and you might pass four or five billboards at most. Hundreds ...
Animal Planet’s Force of Nature to make Gala Premiere at Mumbai International Film Festival 2026
Mumbai: Warner Bros. Discovery has announced that Animal Planet’s Force of Nature, the new ITV documentary series narrated by award-winning ...
The Amalgamation of AI & Human Minds and What It Means for New-Age Production Houses
The media and entertainment industry has always been shaped by technological evolution. From the transition from silent films to sound, ...
JioStar Unveils Strong Sponsor Line-Up for ICC Women’s T20 World Cup 2026
Mumbai: Jiostar, the official broadcaster and streaming partner of the ICC Women’s T20 World Cup 2026 has announced a powerful ...
DoubleVerify Expands AI-Powered Brand Suitability Measurement to YouTube Audio Ads
New Delhi; DoubleVerify (DV), a provider of digital media measurement and verification solutions, has introduced AI-powered brand suitability reporting for ...
IAS Extends Brand Safety Measurement Capabilities to YouTube Audio Ads
Integral Ad Science (IAS) has expanded its Total Media Quality (TMQ) offering to include YouTube Audio Ads, providing advertisers with ...
