From products to brands, the thin line between utility and memory
From Products to Brands, The thin line between utility and memory Maya Angelou once said, people will forget what you ...
AI is reshaping CTV from a largely passive viewing channel into a more transparent, performance-driven environment: Gavin Buxton, Magnite
As generative AI becomes increasingly embedded across the advertising ecosystem, it is beginning to reshape how premium video campaigns are ...
Upputuru Jayachandra Rao (JC Rao): The Quiet Architect Behind India’s “First Family of Advertising” passes away
New Delhi, 8 April 2026 — The Indian advertising fraternity bids farewell to a gentle force whose influence far exceeded ...
MIB Extends TRP Freeze for News Channels; Ratings Blackout Continues for Four More Weeks
New Delhi: The Ministry of Information and Broadcasting (MIB) has prolonged the suspension of television rating data for news channels, ...
Amagi introduces Agentic AI platform ‘Newspulse’ for digital-first newsroom
Bengaluru: Amagi has announced the launch of Newspulse, an Agentic AI-powered platform designed to autonomously convert live news broadcasts and ...
Beacon Group appoints Dr. Rajesh Patel as Group CEO
Mumbai: Beacon Group has announced the appointment of Dr. Rajesh Patel as its Group CEO, effective April 1, 2026. Dr. ...
BIG FM celebrates Indian businesses and changemakers in Malaysia with its Second International Edition of BIG Impact Awards International
Mumbai: Building on its legacy of unconventional thinking, BIG FM hosted the second international edition of the BIG Impact Awards ...
The Ad Club Bangalore hosts Founders Circle Breakfast Edition, sparks candid industry dialogue
Bengaluru: The Ad Club Bangalore convened senior industry leaders for the latest edition of its Founders Circle – Breakfast Edition at ...
OLX India names Varun Sanghi as Non-Executive Chairman
Mumbai: OLX India, a material wholly owned subsidiary of CarTrade Tech Limited, has announced the appointment of Varun Sanghi as ...
Vedica launches ‘Life Full of Altitude’ campaign featuring Rana Daggubati
Mumbai: Vedica, the premium beverage offering from Bisleri International, has unveiled its latest campaign film titled “Vedica – Life Full ...
