One of the most rapidly growing market segments in India at present is Connected TV, prompted by smart TVs becoming ...

Compared to the 3rd Quarter of Y 2021, Q4 witnessed 12% Ad Volume growth in the Auto sector on TV. ...

Mumbai: Neeraj Pandey and Shital Bhatia, who are owners of content companies, Friday Filmworks (films) & Friday Storytellers (digital) & ...

Chennai: To celebrate the achievements of women and bring forth their inspirational stories, Zee Tamil recently launched Super Queen - a unique ...

Mumbai: Josh, India’s fastest growing and most engaged short-video app wrapped up the third edition of its original IP ‘World ...

New Delhi: boAt has onboarded Actress Rashmika Mandanna for their wearables category and their women’s day campaign ‘#DanceThroughLife’. The Pushpa ...

Mumbai: ICICI Lombard, one of India's leading private insurance company, has launched #UnbelievableButTrue, a digital campaign to promote BeFit- a ...

Japanese major agency, ADK, today announces the acquisition of Rage Communications, an independent agency that specialises in digital experience design and eCommerce ...

Mumbai: Leading FMCG personal care brand WOW Skin Science has appointed Anurag Mittal as Chief Financial Officer, where he will ...

2020 was a subdued year for television advertising, leading to a decline in total Ad Volumes across the year despite ...