Print Industry flags LPG crisis, seeks ‘Essential Service’ tag for newspaper & magazine printing
New Delhi: India’s print media industry has raised alarm over a deepening LPG supply crisis, with leading bodies representing newspapers ...
Be. and Luna launch ‘The Great Sleep Experiment – Volume II’ to advance data-driven sleep science
New Delhi: Be., in partnership with Luna, has announced the launch of The Great Sleep Experiment – Volume II, the ...
Tesco and BBH create 5,000-tulip billboard activation at King’s Cross Station for Mother’s Day
Mumbai: Tesco, in collaboration with BBH, brought its latest brand platform to life with a large-scale experiential activation at King’s ...
Bark Out Loud by Vivaldis launches ‘#ThriveSharedJourney’ campaign with Huma Qureshi to redefine pet wellbeing
Mumbai: Bark Out Loud by Vivaldis has unveiled its latest campaign, ‘#ThriveSharedJourney’, for its Thrive range of pet food, in ...
Delhi High Court Quashes CBI LOCs Against NDTV Founders, Cites Violation of Personal Liberty
New Delhi: In a significant ruling with implications for corporate governance and regulatory oversight, the Delhi High Court has set ...
Asian Paints launches damp proof campaign featuring Ranbir Kapoor and Saurabh Shukla
Mumbai: Asian Paints has unveiled a new campaign for its waterproofing solution, Damp Proof, reinforcing the importance of reliable, long-lasting ...
YouTube Tests ‘Sticky’ Ad Format That Persists Beyond Skip, Expanding Brand Visibility
Mumbai: In a move that could redefine how advertisers extract value from skippable inventory, YouTube is experimenting with a new ...
Lux Cozi launches Cozi Micro Modal campaign featuring Varun Dhawan
New Delhi: Lux Cozi has unveiled a new digital campaign to introduce Cozi Micro Modal, the latest addition to its ...
Sleepwell launches nationwide campaign on World Sleep Day, highlights India’s growing sleep crisis
New Delhi: Sleepwell has unveiled a nationwide campaign on the occasion of the 19th World Sleep Day, alongside the release ...
Trust, not visibility, is emerging as the key driver of paid streaming behaviour across India’s OTT ecosystem
Mumbai: Smytten PulseAI has unveiled its OTT Talent Tracker, a first-of-its-kind nationwide study measuring film actors across India on three ...
