ASCI launches ‘Commitment Seal’ to signal members’ pledge toward responsible advertising
Mumbai: The Advertising Standards Council of India (ASCI) has introduced the ASCI Commitment Seal, a new visual identifier that allows ...
The Invisible Brand Revolution: Why Backend Infrastructure Companies Are Becoming the New Storytellers of the Digital Economy
For most of the last decade, the spotlight in the digital ecosystem has been firmly on front-end brands, the apps ...
YouTube announces new AI tools and partnerships to boost India’s creative and knowledge economy
New Delhi: At the annual YouTube Impact Summit, YouTube announced major advancements in AI, new institutional partnerships, and fresh economic ...
Future-forward thinking at Nians is about integrating innovation with purpose: Gaurav Kaushik
Technians, a 12-year company in the digital landscape, this year had announced its rebranding from Technians to Nians. This transformation ...
Studio Blo partners with Disruptor Studios for India’s first AI-driven international TV Co-Production
Mumbai: Studio Blo, India’s pioneering AI film studio, has announced its first U.S. co-production with Hollywood’s Disruptor Studios for the ...
Lenskart introduces Meller to India and teams up with Popmart for design-led eyewear
Mumbai: Lenskart has announced the India launch of Barcelona-born eyewear brand Meller, alongside a new creative partnership with global pop-culture ...
IAB Tech Lab unveils Agentic RTB Framework v1.0 for public review
Mumbai: IAB Tech Lab, the global digital advertising technical standard-setting body, has announced the release of its Agentic RTB Framework ...
BC Web Wise relaunches Gatsby with #GottaGroove Campaign
Mumbai: Gatsby has unveiled its most ambitious global relaunch with the #GottaGroove campaign, a fresh brand positioning designed to elevate ...
Global Sports Pickleball announces broadcast partnership with Zee5 for League & Grand Slam 2025
Mumbai: Global Sports Pickleball (GSPB), the driving force behind India’s fastest-growing sport, has announced a landmark broadcast partnership with Zee5, ...
ShemarooMe premieres ‘Auntypreneur’ featuring Supriya Pathak Kapur in a powerful lead role
Mumbai: ShemarooMe has announced the digital premiere of Auntypreneur, a Gujarati film headlined by acclaimed actor Supriya Pathak Kapur, spotlighting ...
