Prasoon Joshi to receive AAAI Lifetime Achievement Award 2025
Mumbai: The Advertising Agencies Association of India (AAAI) has announced that celebrated advertising leader, poet-lyricist, and creative visionary Prasoon Joshi ...
Nupur Sarda joins Forest Essentials as Head of Retail Marketing
Mumbai: Forest Essentials has named Nupur Sarda as the new Head of Retail Marketing, marking a significant addition to the ...
IAA and Snapchat India present ‘THE VIBE’: Immersive AR- led experience for next-gen creatives
Mumbai: The International Advertising Association (IAA) India Chapter, in collaboration with Snapchat India, is set to host ‘THE VIBE’, an ...
Adani Group partners with Indian Pickleball League to propel inaugural season nationwide
New Delhi: In a major boost to one of the world’s fastest-growing sports, the Indian Pickleball League (IPBL) has announced ...
Rubina Dilaik & Abhinav Shukla crowned Sarvagun Sampann Jodi as COLORS’ show concludes
Mumbai: COLORS’ hit reality show Dhamaal With Pati Patni Aur Panga wrapped its debut season with a grand, wedding-style finale, ...
Havas–WPP Talks Signal a New Phase of Consolidation in Global Advertising
Media reports indicate that Havas has entered preliminary discussions involving WPP, signalling what could become one of the most consequential ...
Publicis Media launches Spark Foundry India, appoints Niti Kumar as CEO
Mumbai: Publicis Media India, part of Publicis Groupe, has announced the launch of Spark Foundry India, a full-funnel media agency ...
What Brands Need to Build to Stay Competitive in a Low-Attention Market
We live in an age where attention is the most expensive currency. Scroll speeds are faster, brand loyalties are fleeting, ...
People now buy the story behind a product—experiences and narratives matter as much as taste: Vidur Kataria, MasterChow
MasterChow is a fast-growing Indian brand offering ready-to-cook Chinese and Asian food. Launched in 2020 by Vidur Kataria in New ...
Sudeep Kumar elevated as Vice President – Media Solutions at The Mathrubhumi Printing and Publishing
Mumbai: The Mathrubhumi Printing and Publishing Co. Ltd. has appointed Sudeep Kumar as Vice President – Media Solutions. In his ...
