Why India is set to Leapfrog Western Markets with outcome-based advertising
India’s digital advertising scene is evolving fast, so fast that it might actually outpace more mature markets when it comes ...
Narayana Health launches ‘Health Ki Aarti’ to transform prayer into a celebration of good health, strong immunity, and preventive care
MUMBAI: Ganesh Chaturthi is more than a festival in Mumbai; it is the heartbeat of Mumbai, celebrated with faith, joy, ...
Amit Agarwal appointed Chief Marketing Officer at Croma
Mumbai: Croma, the Tata Group-owned omni-channel electronics retailer, has announced the appointment of Amit Agarwal as its new Chief Marketing ...
Esports Earns Its Place Beside Traditional Sports: India’s Gaming Revolution Enters a New Era
On August 21, Parliament passed the Promotion and Regulation of Online Gaming Bill, 2025—a landmark reform that has redefined India’s ...
Bigg Boss Season 19 smashes records with biggest-ever OTT opening on JioHotstar
Mumbai: Bigg Boss Season 19 has opened to a historic start on JioHotstar, delivering the franchise’s biggest-ever OTT opening in ...
Kunal Sharma appointed as Vice President at KRBL
Mumbai: Kunal Sharma has been appointed as Vice President at KRBL Limited, the world’s largest basmati rice company. He made ...
TRIOOH debuts in Indian OOH market with multi-city messenger app rollout
New Delhi: TRIOOH, a new-age out-of-home (OOH) advertising agency, has marked its entry into the Indian advertising landscape with the ...
Creativefuel strengthens community marketing with Onemotion Group acquisition
Mumbai: Creativefuel Pvt. Ltd. (“Creativefuel”), a meme marketing and cultural content agency, has announced the acquisition of Onemotion Group, a ...
SquadStack.ai looks to transform customer support operations for OTT platform STAGE
MUMBAI: SquadStack.ai, which focusses on AI-powered sales execution, today has announced its partnership with STAGE, a regional OTT platform, in ...
Shashank Singh joins as Lead, Revenue – India Operations at Chennai Super Kings Cricket
MUMBAI: Shashank Singh has taken over as the lead for Revenue – India Operations at Chennai Super Kings Cricket Limited ...
