IIGC rolls out India’s First Influencer Contract Standard to formalise creator economy
New Delhi: Marking one year since its establishment, the Indian Influencer Governance Council (IIGC) has introduced the Indian Influencer Contract ...
New Delhi: Marking one year since its establishment, the Indian Influencer Governance Council (IIGC) has introduced the Indian Influencer Contract ...
Mumbai: In a significant development for India’s sports business ecosystem, Legends League Cricket (LLC) has been acquired by Blue God ...
Mumbai: In a strategic push into the fast-growing premium beauty space, Dabur India has signed a definitive agreement to acquire ...
Mumbai: India’s pay-TV pricing landscape is heading for a coordinated reset in 2026, with Sony Pictures Networks India (SPNI) and ...
Manauti Walecha is the Founder of Communication Casa and a seasoned communications professional with nearly two decades of experience in ...
Mumbai: Gunjan Srivastava, former CEO of BSH India and BSH UK & Ireland, has joined MIRC Electronics Ltd., the 45-year-old ...
Mumbai: Criteo, the global platform connecting the commerce ecosystem, has announced that it is the first advertising technology partner integrating ...
Chennai: Advertising Club Madras has announced the opening of submissions for the 44th edition of MADDYS 2026 from 2nd March ...
In today’s intensely competitive market, brands are increasingly investing resources into storytelling, media presence, digital engagement, and customer acquisition funnels. ...
Boing proudly calls itself a small-sized big agency. Small in the sense that it is a boutique setup, with a ...

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