MN4U Bureau, Author at MediaNews4U

Mumbai: Infectious Advertising, an independent creative agency, has bolstered its senior leadership with the appointment of Divesh Mehta as Associate...

The Best Brand Films Don’t Sell; They Connect: Titus Upputuru on Blurring Cinema and Advertising

An award-winning filmmaker and one of India’s most celebrated creative voices in advertising and cinema, Titus has built a career...

Diwali remains the top influencer marketing season, with 42% of brands increasing spend: Sohail Qadri Khan, Kofluence

Kofluence, an Ad-Tech influencer marketing platform, earlier this year unveiled the latest edition of its flagship annual publication, Decoding Influence:...

Havas Media Network India expands Uday Mohan’s role to oversee Havas Play, Elevates Prachi Narayan

Delhi: Havas Play India, the sports, entertainment, and content division of Havas Media Network India, has unveiled a major leadership...

Flam brings Nothing Phone (3) to life in UAE with first-of-its-kind mixed rrality campaign

Mumbai: In a market crowded with new smartphone launches and conventional media noise, breaking through to Gen Z and millennial...

Tata Tea Premium’s Desh Ki Chai celebrates Independence Day with AI-Driven ‘Desh Ka Garv – Pradesh Ki Kala’ campaign

New Delhi: Tata Tea Premium, the flagship tea brand from Tata Consumer Products, has launched the 2025 edition of its...

HUL launches Surf Excel Matic Express with Jasprit Bumrah

Mumbai: Hindustan Unilever Limited (HUL) has introduced Surf Excel Matic Express, a breakthrough innovation in the laundry care category designed...

Wagh Bakri and McCain launch ‘Ek Chuski, Ek Crispy’ campaign to celebrate the small joys of monsoon

Ahmedabad: As monsoon showers sweep across the country, Wagh Bakri Tea Group and McCain Foods India have come together to...

Mumbai Indians expand ‘Mighty Indians’ universe with new 3D webisodes and merchandising push