Aidem Ventures bags ad sales mandate of Live Times
Mumbai: Live Times, a global multicast news hub, has announced a...
CREO and Strategy Central collaborate to boost Nepal’s brand landscape
Mumbai: Two of South Asia's leading names in advertising and brand...
BBDO’s Josy Paul named Cannes Lions 2025 jury president for Sustainable Development Goals
The Cannes Lions International Festival of Creativity has opened for Awards...
Hundred Announces Partnership with Badminton Icon Srikanth Kidambi
Hyderabad: Hundred, a global performance-focused sports brand, has partnered with badminton...
Xiaomi India partners with Sonu Sood to test the durability of Redmi Note 14 Pro+ 5G
Bangalore: Xiaomi India has teamed up with Bollywood actor and philanthropist...
PVR Inox personalises the movie going experience through Screenit
MUMBAI: Multiplex operator PVR Inox has unveiled Screenit. This is a...
Simran Singh promoted to Director of Sales – Ecommerce and Retail at Spotify
Mumbai: Spotify has promoted Simran Singh to the role of Director...
Guru Mishra elevated to Senior Vice President at RepIndia
Mumbai: RepIndia has elevated Guru Mishra to the role of Senior...
Prabhjot Khera promoted to Business Director at Mirchi
Mumbai: Mirchi has promoted Prabhjot Khera to the role of Business...
Colors brings back Laughter Chefs Unlimited Entertainment with a new season
Mumbai: Colors’ beloved comedy-cooking show, Laughter Chefs Unlimited Entertainment, is making...
DB Corp Q3 FY2025: Reports Net Profit of ₹1,182 Million YoY
Mumbai: DB Corp Limited (DBCL), India’s largest print media company and...
Girish Johar appointed Head of Distribution & Revenues at ZEE Studios
Mumbai: ZEE Studios has appointed Girish Johar as its new Head...
Veeba celebrates everyday triumphs with new campaign, ‘Mehnat Ka Phal Veeba Hota Hai’
Delhi: Veeba, a brand for sauces and condiments, has unveiled its...
Eveready Lighting illuminates Maha Kumbh Mela 2025, enhancing the spiritual journey of millions
Mumbai: Eveready Lighting, a business category of Eveready Industries India Limited...
Niva Bupa Health Insurance celebrates Advisors as ‘Health Captains’ with #KaamMeinShaanHai Campaign
Mumbai: Niva Bupa Health Insurance Company Limited (formerly Max Bupa Health...
Zee Telugu revives iconic Show Aarogyame Mahayogam to champion health and wellness
Hyderabad: Zee Telugu is set to bring back its groundbreaking health...
ZEE TV Revolutionizes Storytelling with Launch of ‘Zee Mini Series’
Mumbai: ZEE TV is setting a new benchmark in television content...
India TV launches 24×7 pop-Up channel for Maha Kumbh 2025, promising Over 1,000 hours of captivating content
New Delhi: India TV, a CTV-focused Hindi news channel, has unveiled...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in...
Prime Video to premiere Shoojit Sircar’s I Want To Talk, starring Abhishek Bachchan, globally
Mumbai: Prime Video, India’s leading entertainment destination, proudly announces the exclusive global streaming premiere of National Award-winning filmmaker Shoojit Sircar’s...
Over 25% of the audience for Indian titles on Prime Video comes from outside India: Sonal Kabi
New Delhi: In a panel curated on the opening day of India Digital Summit 2025 titled ‘Amplifying Voices: How India’s...
Shark Tank India 4 breaks viewership records on Sony LIV, captivating Tier 2 Markets and Connected TV audiences
Mumbai: Shark Tank India 4, streaming exclusively on Sony LIV since its premiere on January 6, 2025, is setting new...
AI in Marketing: A Game-Changer or Just a Buzzword?
Artificial intelligence is the hottest and most debated topic in the whole marketing sphere. Some people might consider that it...
From Overcommunication to Agentic AI: Four Trends Redefining Martech in 2025
The Martech industry has experienced a seismic shift over the past few years, and 2024 has been no exception. In...
Solving Ad Fatigue: Data-Driven Insights for Better Consumer Engagement
In a day of continual digital bombardment, ad fatigue is an advertiser's worst fear. Engagement declines and ROI sharply declines...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
Nielsen unveils 2025 Upfront/NewFront guide to empower media industry
Mumbai: Nielsen has launched its highly anticipated 2025 Upfront/NewFront Guide, a comprehensive planning resource for media buyers and sellers. The...
The global retail media market will total $179.5 billion in 2025, representing year-over-year growth of 15.4%: Criteo
MUMBAI: Retail media networks (RMNs) have become an asset for brands and retailers across India and globally. According to a...
Original Hindi language film box office fell by a steep 37%.: Ormax Box Office Report 2024
MUMBAI: With gross box office of Rs. 11,833 crores, 2024 became the second-best year of all time at the India...
Bhubaneswar Based Auto-tech startup Motorfloor raises pre-seed funding to expand product portfolios in the commercial mobility domain
Bhubaneswar-based Indiyanet, that runs and operate multiple online properties in the commercial mobility domain, has successfully raised a pre-seed funding...
Oneindia Joins Elite List of Top 10 Fastest-Growing Websites Worldwide; Ranks 2nd Among Indian Websites
Bengaluru: Oneindia, India’s number one digital vernacular portal, is thrilled to announce its remarkable achievement of being one of the...
SHAKTIDASAN – A Poet’s Quest for Truth
Background The Tamil documentary with English subtitles SHAKTIDASAN – A Poet’s Quest for Truth, is not intended to be a...
ABP Network tops Comscore MMX Rankings for Hindi, Marathi, and Bengali News Markets in November 2024
Mumbai: ABP Network has achieved a significant milestone by securing the #1 position across the Hindi, Marathi, and Bengali news...
Jio Platforms collaborates with Polygon Labs to introduce Web3 Capabilities to over 450 million users
Mumbai: Jio Platforms Ltd. (JPL), a multinational technology company and subsidiary of Reliance Industries Limited, has announced a strategic partnership...
Cox & Kings names Suresh Victor as Senior Vice President of Technology Vertical
Delhi: Cox & Kings, a travel and tourism brand, has appointed Suresh Victor as Senior Vice President to head its...
Cielo Ecom partners with Apple Baby India to elevate e-commerce and digital strategy
New Delhi: Cielo Ecom has secured the E-commerce and social media mandate for Apple Baby India, a leading brand in...
AI-Powered bots drive 86% surge in invalid traffic: DV Fraud Lab Report
A recent report from the DV Fraud Lab has revealed a significant increase in General Invalid Traffic (GIVT) rates during...
Amazon Ads unveils Generative AI-Powered SQL Tool for Advertisers
At CES 2025, Amazon Ads introduced a generative AI tool for Amazon Marketing Cloud (AMC) that simplifies SQL query creation,...
Etihad Airways named as Official Global Airline Partner of Badminton World Federation
Mumbai: Etihad Airways, the national airline of the United Arab Emirates,...
WPP Faces Backlash Over Four-Day Office Mandate
WPP, the world’s largest advertising agency network, has sparked controversy among...
Singapore Airlines extends Title Sponsorship of Formula 1® Singapore Grand Prix for Four More Years
Singapore: Singapore Airlines (SIA) has renewed its commitment as the title...
Frido partners with Kaizzen to enhance its brand legacy and communication strategy
Mumbai: Frido has partnered with Kaizzen as its strategic communications ally to enhance its mission of improving everyday quality of...
Pepper Communications Group wins PR Mandate for Timbertales Luxury Resort
Mumbai: Pepper Communications Group (PCG), an integrated communications agency, has been entrusted with the Public Relations mandate for Timbertales Luxury...
Rashmi Soni named Vice President – Corporate Communications at IndiGo
Mumbai: IndiGo has appointed Rashmi Soni as Vice President – Corporate Communications (Media & PR). Rashmi takes over the role...
AI Isn’t just for new-age Brands—Legacy Brands can harness its power too: Vikram Sakhuja at IDS 2025
The session explored how AI is reshaping media buying, creating deep consumer connections, and enabling legacy and new-age brands to...
Maruti Suzuki’s eBorn vision aspires to unite customers to drive a sustainable future in EVs: Partho Banerjee
At the India Digital Summit 2025, Partho Banerjee, Head of Sales and Marketing at Maruti Suzuki, presented the company’s pioneering...
Outreach marks milestone with 25th #ORNKnowledge session featuring Full-Day Workshop
Mumbai: Outreach celebrated a significant milestone with the 25th edition of its #ORNKnowledge series, hosting a full-day workshop at Vivanta...
AI Isn’t just for new-age Brands—Legacy Brands can harness its power too: Vikram Sakhuja at IDS 2025
The session explored how AI is reshaping media buying, creating deep...
Aidem Ventures bags ad sales mandate of Live Times
Mumbai: Live Times, a global multicast news hub, has announced a...
Simran Singh promoted to Director of Sales – Ecommerce and Retail at Spotify
Mumbai: Spotify has promoted Simran Singh to the role of Director...
Jio Platforms collaborates with Polygon Labs to introduce Web3 Capabilities to over 450 million users
Mumbai: Jio Platforms Ltd. (JPL), a multinational technology company and subsidiary...
RED FM partners with Mumbai Cricket Association for Wankhede Stadium’s 50th Anniversary
Mumbai: The Mumbai Cricket Association (MCA) has collaborated with RED FM as the Exclusive Radio Partner for the 50th-anniversary celebrations...
Etihad Airways named as Official Global Airline Partner of Badminton World Federation
Mumbai: Etihad Airways, the national airline of the United Arab Emirates,...
Cielo Ecom partners with Apple Baby India to elevate e-commerce and digital strategy
New Delhi: Cielo Ecom has secured the E-commerce and social media mandate for Apple Baby India, a leading brand in...
We plan to enhance our OTT lineup with new originals and movies soon: PR Satheesh
Mazhavil Manorama and Manorama News have emerged as leading players in Kerala's media landscape, showcasing remarkable growth and innovation. Mazhavil...
Omnicom Media Group dominates Global Media Growth in 2024: COMvergence
Mumbai: Omnicom Media Group (OMG), the media services arm of Omnicom and parent to global media agency networks OMD, PHD,...
AI in Marketing: A Game-Changer or Just a Buzzword?
Artificial intelligence is the hottest and most debated topic in the whole marketing sphere. Some people might consider that it...
TRAI tariff disputes: Supreme Court upholds Kerala HC ruling, directs IBDF to approach TDSAT
New Delhi: The Supreme Court on Friday upheld the Kerala High Court's verdict, rejecting an appeal filed by the Indian...
Prime Video to premiere Shoojit Sircar’s I Want To Talk, starring Abhishek Bachchan, globally
Mumbai: Prime Video, India’s leading entertainment destination, proudly announces the exclusive global streaming premiere of National Award-winning filmmaker Shoojit Sircar’s...
Bhubaneswar Based Auto-tech startup Motorfloor raises pre-seed funding to expand product portfolios in the commercial mobility domain
Bhubaneswar-based Indiyanet, that runs and operate multiple online properties in the commercial mobility domain, has successfully raised a pre-seed funding...
Frido partners with Kaizzen to enhance its brand legacy and communication strategy
Mumbai: Frido has partnered with Kaizzen as its strategic communications ally to enhance its mission of improving everyday quality of...
AI Isn’t just for new-age Brands—Legacy Brands can harness its power too: Vikram Sakhuja at IDS 2025
The session explored how AI is reshaping media buying, creating deep consumer connections, and enabling legacy and new-age brands to...
CyberPowerPC India set to empower gamers with immersive PC gaming at Bengaluru Comic Con
MUMBAI: CyberPowerPC, which offers custom gaming computers, is set to revolutionise the gaming experience at this year’s Bengaluru Comic Con...
