Why Brands need to adapt AI-powered contextual advertising
The term “artificial intelligence” is an umbrella term that covers a variety of machines that learn, with the assistance of...
Impact of IPL cancellation on the Gaming Industry
Online Fantasy games make up more than 50% of the total Gaming market in India, followed by skill based games....
Brand Singham’s core values have helped in making a successful transition to animation: Rohit Shetty on Little Singham’s birthday
Mumbai: Reliance Animation & Rohit Shetty Picturez’s Little Singham, launched in collaboration with Discovery Kids, within a span of just...
Discovery channel India celebrates 25 years of Exploration and Curiosity
Mumbai: Throughout its 25-year history in India, Discovery Channel has held strong to its commitment to tell its viewers the...
EORtV inks 2 series deal with Innovative Group; signs award winning Mythri fame B.M Giriraj as Director
Mumbai: EORtV's premium subscription will start this September. The LGBTQ-focused OTT platform EORtV announces its content licensing association with South-based,...
MeeMee celebrates World Breastfeeding Week 2020
Mumba: MeeMee, a baby care brand under the group of Me N Moms retail stores, is driving the communication through...
Equitas Small Finance Bank is now the official retail banking partner of Chennai Super Kings
Mumbai: Equitas Small Finance Bank Limited (the “Bank”), the largest small finance bank ("SFB") in India in terms of number...
Why Onam is celebrated more than other festivals in Kerala
Kerala: To mark the auspicious day, people offer special prayers and draw flower rangolis called Pookkalam near their doors to...
TikTok ban & Instagram likely to become new digital home: Irfan Khan, Partner, Yaap Digital
Uncertainty and perplexity dominate TikTok’s future after an explosive growth in the Indian market. It is amongst the 59 Chinese...
WATConsult and Pigeon India launch a new campaign, #StandByNursingMoms this breastfeeding week
Mumbai: Marking the on-going breastfeeding week, WATConsult and Pigeon launch a new campaign #StandByNursingMoms. Aiming to simply extend the brand's...
