Black Friday—a retail moment once confined to Western markets—is rapidly becoming a major shopping trigger for Indian consumers and brands,...

As International Men’s Day 2025 approaches, brands across categories are embracing narratives that go beyond stereotypes—highlighting emotion, camaraderie, wellness, identity...

Shanghai: MullenLowe Lintas Group Mumbai has emerged as a Gold winner at the 2025 ONE Asia Creative Awards, one of...

New Delhi: At the annual YouTube Impact Summit, YouTube announced major advancements in AI, new institutional partnerships, and fresh economic...

Mumbai: Revenant XSpark, an esports and gaming organization, has announced the onboarding of Kaashvi Hiranandani, the country’s leading female gaming...

As the festive season unfolds, brands across India are launching creative campaigns that capture the spirit of celebration, joy, and...

Mumbai: This Diwali, Paragon, a footwear brand, unveils a new campaign that looks to capture the festive joy of family...

Gurugram: CARS24, an autotech platform, has announced the elevation of Shivanshu Makkar as Chief Financial Officer (CFO) for its India...

Mumbai: Pocket FM has unlocked AI-powered storytelling in India, putting advanced tools directly in the hands of writers. With its...

Mumbai: Parle Products has launched a new campaign for its iconic brand, Parle-G, celebrating the grandeur and cultural spirit of...