Ad agency Cheil India has won the mandate for Gourmet Investments (GIPL), for hatching a digital campaign to launch their...

Detergent brand Tide has unveiled a new and improved formula to remove tough stains, ensuring garments maintain a long-lasting freshness....

Media and creative agency BMEG has hired Yusuf Merchant as its Country Head - Out-of-Home and BTL. In his new...

VIP Bags unveiled Airtron, a lightweight travel range with #LightUpYourNext campaign as part of their #WheresNext campaign executed through a...

Chrome Digital Track data on the most watched news stories online (Chrome News Track), is brought to you by Medianews4u.com....

McDonald’s India - North & East has introduced Kebab rolls to its menu. Starting at INR 139, the kebab rolls come in...

ICICI Prudential Mutual Fund has released its customer awareness campaign ‘Where’s my money going?’ Abhijit Shah, Head of Marketing, Digital...

In 2023, Interactive Avenues experienced transformative growth, with our focus centred on establishing a world-class integrated data hub. This initiative...

The winter update of IPG Mediabrands’ Magna’s ‘Global Ad Forecast’ notes that India is now consistently the fastest growing market...

Anil Jayaraj, the CEO of Viacom18 Sports, revealed that the 2023 edition of the Indian Premier League (IPL) garnered a...