Ad-Tech

Mumbai: Integral Ad Science (IAS), a global media measurement and optimisation platform, today announced the expansion of its India footprint...

Mumbai: Meta has introduced a suite of new AI-driven tools to enhance brand-creator collaborations, making it easier for businesses to...

Mumbai: A new study by Nielsen, a platform for audience measurement, data, and analytics, confirms that Google’s AI-powered advertising solutions...

MUMBAI: Consuma AI, which offers AI-driven market research, and Elevate Insights, a strategy consulting firm specialising in human-centric insights and...

Mumbai: In a rapidly evolving digital advertising landscape, DoubleVerify (DV) continues to push the boundaries of innovation with its latest...

Mumbai: Amagi, a cloud-based SaaS technology solutions provider for broadcast and connected TV (CTV), and Olyzon, the AI platform for...

Mumbai: Taboola has reached a major milestone, celebrating 10 years of serving ads on Microsoft-owned digital properties. The partnership, which...

Mumbai: Deloitte Touche Tohmatsu India LLP has announced a strategic alliance with CleverTap to revolutionize customer engagement and retention through...

Mumbai: Homegrown marketing powerhouse Mad Men Marketing has made a bold leap into the Generative AI (Gen-AI) space with the...

Mumbai: Netcore Cloud, a martech and customer engagement solution platform, has unveiled nine advanced Agentic AI agents designed to autonomously...