Ad-Tech

Mumbai: DoubleVerify, the software platform for digital media measurement, has announced the extension of its independent media quality measurement services...

Mumbai: IAB Tech Lab, a digital advertising technical standards-setting body, has launched its latest initiative, “Ad Format Idol,” aimed at...

Comscore, a leader in media planning and evaluation, has announced a partnership with the Internet and Mobile Association of India...

New Delhi: Admitad has announced the integration of fintech startup Cashli into its operations. With a focus on India as...

Delhi: Vertoz Limited, an AI-powered MadTech and CloudTech platform, has appointed two industry leaders, Shashank Verma and Sudha Wadhwa, to...

Mumbai: IAB Tech Lab, the global digital advertising technical standards-setting body, has launched ADMaP (Attribution Data Matching Protocol) for public...

Taboola, a global leader in powering recommendations for the open web, has announced the launch of Abby, a groundbreaking Generative...

Singapore: AnyMind Group, a leading Business Process as a Service (BPaaS) company for marketing, e-commerce, and digital transformation, has announced...

New Delhi: Adobe has announced the general availability of Adobe GenStudio for Performance Marketing, a groundbreaking generative AI-first application designed...

Delhi: Integral Ad Science, a global media measurement and optimization platform, has announced a groundbreaking test with Meta, introducing a...