Analysis

Mumbai: Haircare and hair health have been a primary concern among Indians. According to Mintel’s Global New Products Database (GNPD)...

Mumbai: The third edition of the DBS Digital Readiness Survey has revealed that there has been continued momentum in digitalisation efforts...

Bengaluru: Despite a few tough months this year, Indians are all set to showcase their resilience and embrace the 2021...

Mumbai: TeamLease EdTech, India’s leading learning solutions company, today, launched their latest in-depth analysis ‘Career Outlook Report”. The report, which...

Mumbai: Havas Media Group India commissioned a special research with YouGov to launch HI-CRICKET, its proprietary IP, to understand the...

Mumbai: INCA, GroupM’s brand-safe influencer and content marketing solution unit today announced the release of The India Influencer Marketing Report....

After a year when marketing budgets have been significantly impacted by the global pandemic, mobile has proved to be one...

New Delhi: Consumer Confidence of Urban Indians has continued its rally in September, has shown a 2 percentage points upswing,...

Mumbai: MMA, GroupM and Amazon Advertising have launched the ‘Decoding Consumer behavior and Winning the 2021 Festive season’ Playbook, a handbook for...

New Delhi: Riding on a strong global demand for bicycles, e-bikes and automotive components, HMC Group is set to cross...