Analysis Influencer Marketing Matures as Localisation, UGC and AI Redraw Brand–Creator Strategies, Says 2025 Report December 19, 2025
Analysis Brands Double Down on ROI Strategies as Creators Seek Retainer-Led Partnerships, Shows 2025 Playbook December 18, 2025
Analysis Gen Z lead the travel wave in 2025 with 650% growth in travel bookings: Cleartrip December 17, 2025
Analysis Just 29% consumer trust in green claims, as regulation, BRSR mandates and measurable ESG metrics reshape brand accountability: LS Digital December 17, 2025
Analysis Media & entertainment brands most confident about business growth: Zenith’s survey June 16, 2017 0 Read moreDetails
Analysis Kantar IMRB unveils holistic report on how kids consume brands with annual property KidScan June 15, 2017 0 Read moreDetails
Analysis Viewership shift among millennials a concern for broadcasters June 13, 2017 0 Read moreDetails
Analysis India Business Intelligence and Analytics Software Revenue to Reach $245 Million in 2017: Gartner June 7, 2017 0 Read moreDetails
Analysis Overemphasising digital ads decreases cross-platform campaign effectiveness June 3, 2017 0 Read moreDetails
Analysis TV still best vehicle for delivering brand messages: Neustar study June 2, 2017 0 Read moreDetails
Analysis Media Consumption growth to drop – mobile to take 26% share: Zenith Media Consumption Forecast May 31, 2017 0 Read moreDetails
Analysis Majority of Smartphone users clicking on ads that appeared on social media May 30, 2017 0 Read moreDetails
Analysis IPL10 buzziest ever season with 6 million+ mentions and 2X buzz levels: Maxus Mesh report May 25, 2017 0 Read moreDetails
Analysis Attracting Online Attention Is Costing APAC Advertisers More: Report ADI May 25, 2017 0 Read moreDetails
