Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Kantar IMRB captures the Data on social media conversation around Women’s Day March 10, 2018 0 Read moreDetails
Analysis Sports – Reality – Drama – How digital redefines the response to TV advertising: Silverpush Report March 2, 2018 0 Read moreDetails
Analysis BBDO Mumbai’s Ariel’s Dads #ShareTheLoad is world’s top effectiveness campaign: WARC 100 February 26, 2018 0 Read moreDetails
Analysis Successful brands allocate 13% of media budgets to OOH: WARC Global Ad Trends February 21, 2018 0 Read moreDetails
Analysis 73% Indians Interested in 2018 Winter Olympics: Ipsos Study February 21, 2018 0 Read moreDetails
Analysis Kantar IMRB launches Indian Online Shopping Report-2017 February 20, 2018 0 Read moreDetails
Analysis Indian AdEx slowed down to 7.4% with TV at just 4.3% in 2017; to grow 12.03% in 2018: Madison Report February 16, 2018 0 Read moreDetails
Analysis News Category generated 18 Billion views on YouTube in 2017; India Today Group tops with 1.92 Billion views: Vidooly Report February 15, 2018 0 Read moreDetails
Analysis Indian startups forged 885 deals to raise $13.5 Bn in 2017: Inc42 Indian Tech Startup Funding Report 2017 February 15, 2018 0 Read moreDetails
