Analysis 69% of SMBs in India already use digital advertising, and another 27% plan to adopt it within three years: Primus Partners December 16, 2025
Analysis Indian consumer confidence strong as over 60% expect continued economic optimism: BCG Report December 15, 2025
Analysis India’s digital-only viewership touches 313 Million, 75% users from rural India: Kantar Media Compass Report December 15, 2025
Analysis IPL Auction Week: Will We See More Meteoric Bids? A Look Back at the Costliest Buys in League History December 15, 2025
Analysis Warc launches IPA Effectiveness Awards Report; Television remains top effectiveness driver February 17, 2017 0 Read moreDetails
Analysis TV de-grew in Nov & Dec 2016 by 21%; 2017 growth forecast at 13.5%: Report February 16, 2017 0 Read moreDetails
Analysis GroupM TYNY 2017 report estimates India’s AdEx to grow by 10% in 2017 February 14, 2017 0 Read moreDetails
Analysis 46% of streaming couples around the world are watching ahead of their partners: Netflix data February 13, 2017 0 Read moreDetails
Analysis GroupM publishes overview of State of Digital Marketing in 2017 February 12, 2017 0 Read moreDetails
Analysis TV, film & Video Production in Asia set for a new cycle of growth: Media Partners Asia report February 9, 2017 0 Read moreDetails
Analysis 66% of Consumers polled still access pirated content despite knowing its illegal: Irdeto Survey February 9, 2017 0 Read moreDetails
Analysis Brands in India are offering a poor customer experience due to lack of a strategy and vision: Epsilon Report February 8, 2017 0 Read moreDetails
Analysis Consumers wouldn’t care if brands disappeared: Meaningful Brands survey for 2017 by Havas Group February 3, 2017 0 Read moreDetails
Analysis Direct-to-consumer is challenging brands – Warc Toolkit 2017 February 1, 2017 0 Read moreDetails