Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Global mobile entertainment market expected to reach $128.12 billion by 2022: Zion Market Research April 3, 2017 0 Read moreDetails
Analysis Global online ad expenditure will grow 13% to reach $205 billion in 2017 report Zenith Media Forecast March 29, 2017 0 Read moreDetails
Analysis China’s slowing economy could hurt ad spend in Asia: report Zenith forecast March 28, 2017 0 Read moreDetails
Analysis TV still the strongest medium to build ‘Reach’ and ‘Salience’ across generations finds Kantar Millward Brown Media Conclave 2017 March 24, 2017 0 Read moreDetails
Analysis VNL invites PM Modi to see how the Karenda Digital Village model can be adopted by the Digital India program March 21, 2017 0 Read moreDetails
Analysis Media and entertainment industry to grow at a faster pace of 14% over the period of 2017-21: FICCI – KPMG report 2017 March 21, 2017 0 Read moreDetails
Analysis Avg time spent on smartphones per day is equivalent to time spent by TV consumers in an entire week: Kantar IMRB & MMA report March 16, 2017 0 Read moreDetails
Analysis Digital Medium to surpass traditional mediums by 2021-22 report EY India March 15, 2017 0 Read moreDetails
Analysis Banner Ads Make Up More than 75% of Mobile Advertising in Asia-Pacific: e-Marketer March 13, 2017 0 Read moreDetails
Analysis The Gunn Report’s Cases for Creativity 2016 sees three entries from India March 8, 2017 0 Read moreDetails
