Analysis IPL 2026 opens strong with 10% growth in ad volumes; category mix narrows: TAM Sports April 3, 2026
Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis Zenith’s new Advertising Expenditure Forecast revises global growth upward to 4.4% September 13, 2016 0 Read moreDetails
Analysis Ad Spend growth in India to accelerate at +13.9% in 2017: Carat Report September 9, 2016 0 Read moreDetails
Analysis Global ad spend growth in 2017 will reach to US$570.4 bn, at +4.0% y-o-y growth, led by Digital : Carat Report September 9, 2016 0 Read moreDetails
Analysis Nielsen and Unruly join forces to analyse authenticity and consistency of video ads September 8, 2016 0 Read moreDetails
Analysis BARC India’s Romil Ramgarhia delves into role of big data in ad effectiveness at Zee MELT 2016 August 30, 2016 0 Read moreDetails
Analysis Google, Colgate, LG top brands in India: Market Xcel 2016 survey August 29, 2016 0 Read moreDetails
Analysis YouGov study reveals that 45% of APAC consumers are unaware of Netflix launch August 23, 2016 0 Read moreDetails
Analysis APAC to add 100million Pay-TV Subscribers by 2021: Report Digital TV Research August 18, 2016 0 Read moreDetails
