Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis OOH Growth to accelerate through digital transformation, premium inventory, geographic expansion and data-led programmatic integration: FICCI EY Report March 27, 2026
Analysis Indian M&E sector ranks among Top 5 in the world in attracting investment: EY report December 9, 2015 0 Read moreDetails
Analysis Ecommerce players to push India’s 2016 ad-spend growth to 13%: ZenithOptimedia forecasts December 8, 2015 0 Read moreDetails
Analysis India, Indonesia & Philippines are the prospective Global markets with double digit growth: ZenithOptimedia December 7, 2015 0 Read moreDetails
Analysis Indian book market to touch Rs 739 billion by 2020: Nielsen India Book Market Report 2015 December 2, 2015 0 Read moreDetails
Analysis India leads APAC region in mobile-advertising revenue and traffic: Opera Mediaworks & MMA November 25, 2015 0 Read moreDetails
Analysis Facebook claims it is more powerful than TV in engaging ad audiences in emerging markets November 18, 2015 0 Read moreDetails
Analysis Top Meaningful Brands gain 46% higher Share of Wallet: Havas’ Meaningful Brands 2015 study November 17, 2015 0 Read moreDetails
Analysis UFO Moviez Reports Q2&H1FY16; PAT higher by 41.4% Y-o-Y to Rs.297 Mn November 10, 2015 0 Read moreDetails
Analysis IPL 2015 contributed Rs 1,150 crores to India’s GDP: KPMG survey November 4, 2015 0 Read moreDetails
