Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis OOH Growth to accelerate through digital transformation, premium inventory, geographic expansion and data-led programmatic integration: FICCI EY Report March 27, 2026
Analysis Murdoch bets big on Star to lead group’s international revenue : 21st Century Fox CFO John Nallen September 14, 2015 0 Read moreDetails
Analysis India’s Top Brands Achieve Record-Breaking Value Growth of 33%: Brandz Report September 10, 2015 0 Read moreDetails
Analysis BARC India releases report on TV consumption pattern in Rural India September 9, 2015 0 Read moreDetails
Analysis News channels’ ad revenue growth lags behind entertainment networks: Pitch Madison Report September 7, 2015 0 Read moreDetails
Analysis Advertising market to grow 13.8%; Adspend on TV grows by 21%: Pitch Madison revised forecast September 3, 2015 0 Read moreDetails
Analysis Jewellery brands prefer Regional channels over national channels: TAM AdEx September 1, 2015 0 Read moreDetails
Analysis OMD China claims breakthrough in TV measurement with launch of Predictor 2.0 August 28, 2015 0 Read moreDetails
Analysis Global Mobile ad revenue in 2014 grew nearly 65 % to hit $31.9 Billion August 21, 2015 0 Read moreDetails
Advertising Asian media buying system stuck in an old model: Dentsu Aegis and The Economist report August 18, 2015 0 Read moreDetails
