Analysis IPL Advertising Evolves: Why Creativity and Measurement Now Matter More Than Spend March 30, 2026
Analysis IPL’s ₹1,300 Crore Jersey Economy: How Team Sponsorships Became a Core Growth Engine March 28, 2026
Analysis IPL’s ₹1.65 Lakh Crore Economy: How 18 Seasons Built India’s Most Powerful Advertising Engine March 27, 2026
Analysis OOH Growth to accelerate through digital transformation, premium inventory, geographic expansion and data-led programmatic integration: FICCI EY Report March 27, 2026
Analysis Do BCCI need to compensate sponsors in post IPL betting verdict scenario…? July 15, 2015 0 Read moreDetails
Analysis GroupM looses Unilever in Australian as media account goes to PHD, while APAC under review July 14, 2015 0 Read moreDetails
Analysis Interaction rate with desktop ads five-times higher than mobile ads : Sizmek Mobile Index July 13, 2015 0 Read moreDetails
Analysis Rentrak partners with WPP’s Interactive Television for collecting box-office data in India July 8, 2015 0 Read moreDetails
Analysis Digital media acquisitions increased by 24% in first half of 2015: Coady Diemar Partners July 7, 2015 0 Read moreDetails
Analysis US ad spend falls 4% during first quarter of 2015: Kantar Media June 30, 2015 0 Read moreDetails
Analysis DD Kisan attracting dedicated rural audience, sees steady growth in viewership June 29, 2015 0 Read moreDetails
Analysis Internet to be dominating Adspend medium in Key Markets : ZenithOptimedia AdEx Forecast June 23, 2015 0 Read moreDetails
