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BlackCab balances organic growth with an eye on value-driven acquisitions: Aayush Bansal
Siddhartha Singh and Aayush Bansal are the founders of BlackCab Agency Network. It is a new-age, integrated collective of creative,...
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From Technology to Tradition: Brands Lighting Up the Festive Season with Creative Campaigns
As the festive season unfolds, brands across India are launching creative campaigns that capture the spirit of celebration, joy, and...
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The merger is designed to create long-term value — more synergistic solutions and a wider array of skills and capabilities: Venkat Mallik & Roopak Saluja, J7
Recently independent agencies Jack in the Box Worldwide and Tidal7 merged to form J7. This unification looks to bring the...
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Motorola India bets on influencer relatability, cultural moments over discount-only play: Gagandeep Bedi
As India enters the 2025 festive season, over 90% of consumers are expected to shop, with 77% planning higher spends...
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We have never used celebrity ambassadors—my father remains the face of Vasanth & Co: Vinoth Vasanth
In this second part of the two-part exclusive interaction with MediaNews4U, Vinoth Vasanthakumar (Vinoth Vasanth), the CEO of Vasanth &...
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Our strength lies in facts blended with Gujarat’s culture, not headline-chasing: Dixit Soni, Zee 24 Kalak
Since its launch in 2017, Zee 24 Kalak has emerged as Gujarat’s leading 24-hour news channel, redefining regional journalism with...
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Brands ring in festive cheer with Navratri & Durga Puja Campaigns 2025
As India steps into the vibrant season of Navratri and Durga Puja, brands across categories are embracing the festive spirit...
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PEE Safe targets broader audience reach by focusing on customer engagement across travel, retail and digital: Nitpreet Chawla
PEE Safe, a personal hygiene & wellness brand, says that it believes that hygiene and safety should never be an...
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World Heart Day 2025: How India’s Leading Healthcare Brands Are Inspiring Heart-Healthy Choices
Every year, World Heart Day on 29th September reminds us that the smallest lifestyle shifts can make the biggest difference...
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Vasanth & Co’s Retail Playbook: Vinoth Vasanth on Growth, Expansion, and the Future of Consumer Electronics
Vasanth & Co, founded in 1978 by the late H. Vasanthakumar, has grown into one of South India’s most trusted...
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