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The winter update of IPG Mediabrands’ Magna’s ‘Global Ad Forecast’ notes that India is now consistently the fastest growing market...

Anil Jayaraj, the CEO of Viacom18 Sports, revealed that the 2023 edition of the Indian Premier League (IPL) garnered a...

According to TAM Sports - ICC World Cup 2023 Celebrity Endorsement report, the volume of celebrity-endorsed ads increased by 55pc in...

When it comes to e-commerce, customer acquisition and customer experience rate highly for any company, for only when it scores...

In conversation with Ashish Dhir, Executive VP, 1Lattice at the Internet Commerce Summit 2023 in Bengaluru on December 12, Ramneek Khurana,...

“How do we know about our heritage, our past? From what they (our ancestors) have left behind. Very sadly, we...

The 17th edition of the Pepper Awards were held in Kochi recently. While industry participants were felicitated and celebrated for...

Sid’s Farm, a premium dairy brand based in Telangana, was established in the year 2016 by Dr. Kishore Indukuri, an...

The Advertising Agencies Association of India (AAAI) honoured industry veteran and IPG Mediabrands India CEO Shashi Sinha with its annual...

According to TAM Sports-ICC World Cup 2023 Commercial Advertising on Television, the 48 matches witnessed indexed growth of 17pc in terms...