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We live in the era of influencers. There are many who trust their word and look forward to their suggestions...

Sony Sports Network India, the official broadcaster of the Asian Games to be hosted in Hangzhou later this year, has...

Influencer marketing has become an essential part of the media mix. From those with millions of followers to the ones...

Among companies only focussed on cars, Maruti Suzuki is India’s largest listed company. It is also the market leader for...

ORRA began its journey in 1888. Can you briefly trace the brand’s journey since inception? 1888 makes for a really...

Finolex Cables, which started with electrical wires 65 years ago, saw its turnover rise to over Rs. 4,500 cr in...

#TwitterX So a forewarning. If you search for #TwitterX on Twitter – or X as it is now called –...

As a child, Padma Rao was fascinated by the ocean - its deepest depths, the mysteries it holds, and the...

“Handshakes build better relationships than five-hour webinars,” says Turab Lakdawala, Managing Director of Hyderabad-headquartered Tempest Advertising that turned 25 very...

Food products company iD Fresh has launched a tech-based point of sale ‘Shelf Bay-breaker’ to promote its coffee in five...