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According to TAM AdEx Report on Rewinding Y 2022 for Movie Genre on TV, 20pc indexed growth in ad volumes...

Media rights for the Indian Premier League is now shared between Disney Star and Viacom18 and the acquisition cost has...

The Department of Consumer Affairs under Ministry of Consumer Affairs, Food and Public Distribution released a guide ‘Endorsements Know-hows!’ for celebrities,...

Ancy K Sunny from Kochi discovered her passion for storytelling during the pandemic. Being on the desk of a weekly...

The Central Consumer Protection authority (CCPA), under the Ministry of Consumer Affairs, has released endorsement guidelines for social media influencers. The...

A recent study by Toluna India has revealed emerging trends for the radio medium in Tier II and III markets....

Bhaskar Bhat, Former MD, Titan company; Viji Nathan, former Vice President, Savings and Investments, Wells Fargo Bank; Ravichandran AN, former...

Wavemaker India launched the inaugural edition of ‘Spotlight 23’, a report highlighting top 23 strategic focus areas in digital and...

What do MG Motor, Fabindia and Pepe Jeans have in common? They are all playing music by independent creators today,...

It has been twenty years since private FM radio players came into existence in India. Quite late compared to most...