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Personal Healthcare’s ad space in Print clocks 95% growth during Jan-May’21: TAM Adex
According to TAM AdEx Overview of Personal Healthcare, Ad volumes of the Personal Healthcare sector on Television grew by 86%...
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Pharmeasy to acquire 66.1% Stake in Thyrocare for INR 4,546 Crores from Dr A. Velumani and affiliates
API Holdings Ltd (API), the parent co. of India’s Largest Digital Healthcare Brand, (PharmEasy), founded by Dharmil Sheth, Dhaval Shah,...
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Cannes Lion 2021: India’s Lion tally stands at 22, surpasses 2019’s tally of 18 metals
FCB Ulka won a Bronze Lion on the 5th day of the Cannes Lions International Festival of Creativity 2021 for...
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Human face in our interactions and the empathy we display differentiates m4marry.com, Smitha Vasudevan
m4marry.com, the matrimonial portal from Malayala Manorama, is celebrating its 12th Anniversary. During a period where most companies are laying...
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We need nation-centric policies on literacy that can be implemented on a large-scale: Dr. Sunita Gandhi, Founder of Devi Sansthan
Global Dream Shala is an initiative by Dr. Sunita Gandhi that is a disruptive change in India's literacy and education...
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User-generated content is also increasingly gaining traction and pace due to the ‘empathetic’ approach that most brands would want to adopt: Ovez Khan, Trivium Media Group
Trivium Media Group was launched in 2012, Ovez decided to turn his back on the safety net of the industry...
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If there’s one thing that we will take ahead with us when all this is hopefully over, it is empathy: Piali Dasgupta, Columbia Pacific Communities
Communication in this crisis has seen a tectonic change; brands today have also changed as to how they tell a...
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Customization is most definitely the future of the personal care industry in India: Chaitanya Nallan, SkinKraft Laboratories
SkinKraft conceptualized in 2017 is a New-age, digital-first beauty brand and India’s first AI-driven dermatologically approved customized personal care brand...
Read moreDetailsOTC Products Range Ad Volumes on TV surge by 82% in Jan-May 21: TAM AdEx
Advertisement volumes of OTC Products on television registered 82% growth during January-May 2021 compared to the same period in 2020....
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Brands launch melodic campaigns on World Music Day
Brands launch melodic campaigns on World Music Day Music speaks directly to your soul, and it's not only entertaining but...
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