Exclusive Brands turn April Fool’s Day into high-impact engagement moment with creative, insight-led campaigns April 2, 2026
Exclusive Our marketing will move decisively from category communication to solution storytelling: Parul Mittal, Greenlam Industries April 2, 2026
Exclusive To effectively address ad fraud, shared responsibility and clear ownership are essential: Amit Relan, mFilterIt April 1, 2026
Exclusive Fiction continues as core focus while company explores growth in unscripted and format-driven content segments: Mitesh Patel, Rose Audio Visuals March 31, 2026
Exclusive McCann Worldgroup names Ashish Chakravarty as Executive Director and Head of Creative, India December 7, 2018 0 Read moreDetails
Analysis Consumers in Asia want brands to stand up for local causes: Purpose in Asia – Kantar December 7, 2018 0 Read moreDetails
Exclusive “We need to Overcome Moral Dilemmas successfully to realize transformation” Sudhanshu Vats at CII Big Picture 2018 December 6, 2018 0 Read moreDetails
Exclusive BARC Wk 48: Star Plus continues to lead Urban HSM; Zee Anmol tops Rural and U+R HSM December 6, 2018 0 Read moreDetails
Analysis India’s media consumption growing at 9% CAGR; 2X that of China and 9X that of US: BCG-CII report December 6, 2018 0 Read moreDetails
Analysis Instagram is fastest growing Social Network among World Leaders; PM Modi is Most followed with 14.8 million followers: BCW Twiplomacy Study 2018 December 6, 2018 0 Read moreDetails
Campaigns WhatsApp says ‘Share joy, not rumours’ to fight Fake news menace December 6, 2018 0 Read moreDetails
Exclusive Piyush Pandey named Ogilvy’s Chief Creative Officer, Worldwide December 5, 2018 0 Read moreDetails
Exclusive Star Sports 1 Telugu to go on air from 7th December; ropes in Rana Daggubati as the ambassador December 5, 2018 0 Read moreDetails
Analysis Programmatic adoption in India poised to grow to 52% in next 24 months: Mobile Ecosystem and ad-Sizing Report 2018 by MMA & GroupM December 5, 2018 0 Read moreDetails