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With the initiation of the worldwide lockdown, digital campaigns have gained unprecedented importance in the marketing mix for most brands....

Bengaluru: In one of India’s biggest celebrity-led marketing associations for an e-commerce brand, Myntra has signed up Hrithik Roshan, Vijay Deverakonda...

Mumbai: The highly anticipated, yet-to-be titled Amazon Original The Lord of the Rings television series will premiere Friday, September 2, 2022 on...

Kochi: Rating agency CARE Rating upgrades ratings on various debt instruments of Muthoottu Mini Financiers Ltd to BBB+ (Stable) from...

The last two years have been a roller coaster ride due to the global pandemic. For the animated content firm...

Event Capital is a Live Entertainment IP aggregator and gradually got into co-creation of Live Entertainment IPs through structured partnerships....

New Delhi: Sony India Pvt Ltd, through its division company Sony South East Asia, has announced the World of Film,...

Extreme Reach (ER), the complete asset management solution for TV and video advertising, today announced its agreement to acquire Adstream, a...

Noida: ABP News has launched a brand new investigative crime show, ‘Forensic Files’ – the first show in the history...

Mumbai: After the resounding success of Season, Hotstar Specials presents The Legend of Hanuman returns to Disney+ Hotstar with another...