Marketing

Mumbai: Zee Media Corporation Limited (ZMCL) and IndiaDotcom Digital Private Limited (IDPL) have launched Zeefluence, a cutting-edge influencer marketing platform...

MUMBAI: HUEMN, a fashion label has teamed up with cricketer Shreyas Iyer to create a capsule collection that aims to...

New Delhi: Godrej Consumer Products Limited (GCPL), a FMCG company in emerging markets, has inaugurated its first integrated greenfield manufacturing...

Mumbai: Hindustan Unilever Limited (HUL) has announced that Leo Puri has resigned from his position as an Independent Director, effective...

Mumbai: The smartphone industry is evolving rapidly, shaped by the diverse preferences and expectations of consumers. In a market where...

Mumbai: Singapore-based AlcoBev company Loca Loka has successfully raised $12.5 million from undisclosed investors associated with a Singapore-based family office....

Mumbai: This year’s Holi celebrations translated into a record-breaking shopping spree, with Indian consumers doubling their spending on online purchases...

Mumbai: OnePlus has announced #ShootYourShort, a new initiative that invites creators, filmmakers, and storytellers to push the boundaries of smartphone...

Mumbai: Havells India has announced the celebrated star couple, Nayanthara and Vignesh Shivan, as its brand ambassadors for the South...

Mumbai: Opptra, an innovative new venture, officially launches today, introducing a game-changing model for consumer brand expansion into Asia. Backed...