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Almond Branding helps Avan Motors rebrand itself as Nexzu Mobility
Mumbai: Avan Motors, one of India’s fastest-growing electric scooter manufacturer, is forging ahead on its mission towards becoming the country’s...
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GenY Medium executes Heritage Foods’ “Heritage Bytes – With Chef Bhakti Arora” Campaign
Mumbai: GenY Medium, a leading full-service digital marketing agency announced its latest campaign architecture on “Heritage Bytes – With Chef Bhakti...
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Data-Tech-Content-Partnership Play is enabling value at a different scale to Advertisers: Taranjeet Singh, ZEE5 India
The Advertising Club Bangalore recently held its inaugural edition of the ‘Knowledge Conclave - Driving Growth Through the New Era...
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The future will not be about data generation but about collaboration in data monetization: L V Krishnan, Tam Media Research
The Advertising Club Bangalore recently held its inaugural edition of the ‘Knowledge Conclave - Driving Growth Through the New Era...
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Organizations Must Rethink their Fundamentals, Reveals New Fjord Trends Report from Accenture Interactive
New Delhi: Following an unprecedented streak of fast-paced growth and profitability, businesses are beginning to feel the need for deep...
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Singapore Media Festival Launches Inaugural Media International Advisory Council
International: The Singapore Media Festival (SMF) today announced the launch of the Media International Advisory Council (IAC), which gathers top...
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From Head Honcho of Advertising to CEO of an Ad Film Production Company – Dhunji Wadia
Dhunji Wadia once the Head Honcho of Advertising, after hanging his boots decided to become the CEO of an Ad...
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Consumer Confidence up 2.9% points in Nov ‘19 due to Diwali bonanza: Thomson Reuters-Ipsos India PCSI
New Delhi: After months of pessimism, Consumer Confidence for India has shown recovery of 2.9 percentage points in November 2019,...
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80% of B2B Buyers Have Switched From Suppliers That are Unable to Align Their Services with Buyer Expectations, Accenture Interactive Research Finds
International: A global study released today by Accenture Interactive at the annual B2B Online conference highlights urgency for B2B leaders to combine a...
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Lodestar UM retains Mahindra & Mahindra media account following a 6-way pitch
Mumbai: IPG Mediabrands’ agency, Lodestar UM, has retained the Mahindra & Mahindra account following a 4-month, rigorous and competitive pitch process....
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