Snapchat India introduces Sponsored Snaps, AJIO Becomes the First Brand to Tap into the Innovation
Mumbai: Snapchat India has introduced Sponsored Snaps, an exciting new ad format designed to help brands connect with Gen Z ...
Samsung India’s ‘Solve for Tomorrow’ doc on JioHotstar captures the journey of innovators highlighting their innovations to solve real-world problems
MUMBAI: Samsung India has unveiled the 'Solve for Tomorrow' documentary, which captures the journeys of the young innovators from across ...
The style of Rhea Kapoor combines with the craftsmanship of Zouk to create a bag collection
MUMBAI: What happens when the style of Rhea Kapoor meets the Indian craftsmanship of Zouk? A bag collection that aims ...
Birla Opus Paints’ Holi Campaign Reminds Us That Colors Can Change Lives
Mumbai: Birla Opus Paints, a part of Aditya Birla Group’s Grasim Industries, has unveiled its latest Holi campaign, ‘Duniya Ko ...
Collective Artists Network’s Big Bang Social redefines Creator Monetization with Upgraded Affiliate Store
Mumbai: Collective Artists Network’s Big Bang Social (BBS) has unveiled a revamped Affiliate Store on its app, redefining how influencers ...
Landor appoints Geet Nazir & Joël Céré to lead India & Southeast Asia Operations
Mumbai: Landor, a brand transformation company, has announced strategic leadership appointments to strengthen its Asia-Pacific (APAC) presence. Effective March 2025, ...
Pi42 appoints Satish Mishra as CTO
Bengaluru: Pi42, a Crypto-INR Perpetual Futures Exchange, has announced the appointment of Satish Mishra as its new Chief Technology Officer ...
Ipsos brings Creative|Spark AI to India, offering rapid and actionable Ad insights
New Delhi: Ipsos, a market research firm, has launched Creative|Spark AI in India, an innovative ad evaluation solution that delivers ...
TV Asahi brings Shin chan to Indian Theatres for the first time
Tokyo: TV Asahi, a commercial television network, is set to bring two highly anticipated Shin chan movies to Indian theatres ...
The Role of Market Research in Shaping Winning Marketing Strategies
In the current business world, market research is no longer just an instrument but has become a strategic necessity for ...
