Star Sports’ ICC Men’s Champions Trophy 2025 campaign highlights the event’s ‘all or nothing’ format
MUMBAI: Star Sports Network and Disney+ Hotstar, India’s official broadcasters of ICC tournaments , have kicked off their ICC Champions ...
Mid-Day Infomedia named One of India’s Happiest Companies to Work For
Mumbai: Mid-Day Infomedia Ltd, a media powerhouse, has been officially recognized as one of the Happiest Places to Work, reflecting ...
Anuj Singhal on CNBC-AWAAZ’s power-packed budget programming ‘Make or Break’
As India awaits the Union Budget 2025, the theme "MAKE OR BREAK" underscores the pivotal nature of this financial blueprint. ...
1702 Digital joins forces with 5 D2C Brands
Mumbai: As digital commerce continues to evolve, search, paid marketing, and website conversion rate optimization (CRO) have become fundamental for ...
The Power of Purpose: Why Students Choose Brands with Social Impact
Students are reshaping brand interactions through strategic social awareness. Their purchasing decisions transcend traditional consumption, becoming powerful tools for systemic ...
Madison Turnt and Anugrah Madison deliver brand experiences at Maha Kumbh Mela and Bharat Mobility Global Expo 2025
MUMBAI: Madison Turnt and Anugrah Madison, units of Madison World, have doneexperiential marketing activations at the Maha Kumbh Mela and ...
Coca-Cola India unveils new video showcasing Recycling Innovation at Maha Kumbh 2025
MUMBAI: Coca-Cola India has unveiled a new video that highlights the transformation of plastic waste into practical resources at the ...
Manorama Online Techspectations 2025 digital summit on Feb 7; to explore AI for everyday life
Kochi: The sixth edition of Techspectations, Manorama Online's flagship digital summit, will take place at Hotel Le Meridien, Kochi, on ...
Media buying and planning will become predominantly algorithmic and automated: Sir Martin Sorrell
The landscape of media buying and planning is on the brink of transformation. Sir Martin Sorrell, an iconic figure in ...
Brands aren’t built in factories or boardrooms but in the hearts of consumers, says Piyush Pandey
The world of advertising and marketing is evolving at an unprecedented pace, driven by shifting consumer behavior, media fragmentation, and ...
