Zee5 appoints Shiva Chinnasamy as Chief Business Officer

Netflix enters the ring to champion WWE’s Indian fanbase

Mumbai: Netflix, celebrating the occasion of Makar Sankranti, has announced its much-anticipated lineup of Telugu films for 2025. Following the ...

Guess’ partnership with Tata CLiQ aims to expand the denim lifestyle brand’s retail presence in India through physical stores and digital storefronts

January 15, 2025

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Mumbai: Guess? Inc., which operates the Guess brand in India under its subsidiary, Guess? India will launch Guess Jeans. This ...

Brands now use influencer marketing for reach and measurable ROI, utilizing monetisation tools and advanced analytics on various platforms: Pranav Panpalia, OpraahFx

Brands use influencer marketing for reach and ROI, employing tools and analytics on various platforms: Pranav Panpalia, OpraahFx

January 15, 2025

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OpraahFx, an influencer marketing and talent management company, launched its new division, Creator Accelerator Programme (CAP) last year. This initiative, ...

Publicis Groupe unites Leo Burnett and Publicis Worldwide to launch “Leo”

January 15, 2025

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Mumbai: Publicis Groupe has unveiled a transformative move to begin 2025, merging its iconic agencies Leo Burnett and Publicis Worldwide ...

UFO Moviez elevates Pradeep Shetty to Deputy CEO

January 14, 2025

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Mumbai: In-cinema advertising and digital cinema distribution network, UFO Moviez has elevated Pradeep Shetty to Deputy CEO. Shetty, currently serves ...

FPSB India names Amisha Sethi as Senior Vice President – Policy and Communication

January 14, 2025

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Mumbai: The Financial Planning Standards Board of India (FPSB India), the Indian subsidiary of FPSB Ltd., has appointed Amisha Sethi ...

ASCI urges LinkedIn influencers to disclose material connections with brands

LinkedIn influencers need to disclose advertiser relationships that affect content credibility: ASCI

January 14, 2025

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Mumbai: The Advertising Standards Council of India (ASCI) has issued an advisory for LinkedIn influencers, urging compliance with guidelines requiring ...

Cheil India’s Experience Commerce wins Social Media Mandate for Tata MenCan

January 14, 2025

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Mumbai: Experience Commerce, a leading digital agency within the Cheil Network, has secured the annual social media mandate for Tata MenCan; a non-profit initiative ...

Angel One names Ambarish Kenghe as Group Chief Executive Officer

January 14, 2025

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Mumbai: Angel One has appointed Ambarish Kenghe as Group Chief Executive Officer. He will assume his role as CEO effective ...