‘ECE Elevators’ by Birla Group launches new ad campaign with 4 engaging short films
Mumbai: ECE Elevators, a division of the renowned Birla Group, has launched an innovative advertising campaign featuring four engaging short ...
We are in the stage of understanding AI, and look forward to implementing it in our upcoming marketing projects: Lakshman Velayutham, Ujjivan Small Finance Bank
Ujjivan Small Finance Bank (Ujjivan), a small finance bank in India earlier this year had done a brand campaign 'Banking ...
Ashwini Vaishnaw advocates for stronger legal frameworks to address uncontrolled online content
New Delhi: In a move reflecting growing concerns over the inappropriate use of social media, Union Information and Broadcasting Minister ...
Survey Reveals 60% of Parents Encounter Age-Inappropriate Ads in Child-Safe Content
New Delhi: In a recent survey conducted by LocalCircles, alarming findings reveal that approximately 60% of parents in India have ...
The Takeover Trap: How Mergers Can Make or Break a Brand
I recently shared my experience of flying with Vistara, for the first time post its takeover by Air India, and ...
ABP LIVE to host inaugural edition of ‘Green Vision Conclave,’ pioneering solutions for sustainable future
New Delhi: ABP LIVE, one of India’s most trusted digital news platforms, is proud to announce the inaugural edition of ...
Dentsu elevates Manavendra Davar to APAC Director – Enterprise Platforms
Dentsu has elevated Manavendra Davar to the position of APAC Director for Enterprise Platforms, entrusting him with the leadership of ...
AI-driven personalization, creators, and messaging drive quick commerce growth and online shopping in Tier-2/3 towns: Meta Study
Mumbai: Meta has unveiled two key trends that are shaping the future of online shopping in India— the rise of ...
Good Glamm Group names Anika Malik Wadhera as Group Director, Marketing
Mumbai: The Good Glamm Group has appointed Anika Malik Wadhera as its new Group Director, Marketing. In her new role, ...
PokerBaazi ropes in Laksh Pal Singh as New Team Pro and Sport Ambassador
Mumbai: PokerBaazi, a poker platform, has announced the addition of Laksh Pal Singh, a highly accomplished Indian poker professional, to ...
